Apple, after the launch of the new iPad Pro OLED, aims to further reduce the thickness of the iPhone, MacBook Pro and Apple Watch.
Apple is picking up his historic quest for thinner devices, which started with the iPad Pro OLED, aiming to make its future products even thinner. This new commitment, as reported by Bloomberg’s Mark Gurman in his latest “Power On” newsletter, suggests a significant reduction in thickness not only for the next iPhone 17, but also for MacBook Pros and Apple Watches.
The challenge of the thinnest profile
Apple’s return to thinner devices is due to the introduction of technologies that promise to maintain or improve performance without the compromises of the past. These included issues such as how easily iPhones bent, a limited selection of ports, battery life issues, and overheating issues.
However, in recent years, Apple has begun to reverse this trend. The recent iPhone 15 Pro and MacBook Pro are among the thickest ever released in these categories, a change welcomed by many users who evaluate robustness and battery life as essential elements, but which has shifted the attention a little from the refined aesthetics that these devices previously had.
Ultra-thin devices
Despite the advantages of more robust and capacious devices, there is a certain nostalgic charm towards ultra-thin devices that Apple seems intent on reviving. The The current MacBook Air is incredibly thinmore so than the fanless 12-inch MacBook, and it’s remarkably powerful and energy efficient.
These signs are promising and suggest that Apple may have found a balance between aesthetics and functionality, avoiding the problems of the past. With these innovations, Apple not only aims to seduce those nostalgic for devices with minimal thickness, but also to establish new standards of design and performance in the technology sector. All this, which for now remains in theory, could become reality with the announcements of the new iPhone 17 devices.
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