Naomi Osaka and Lebron James launch Hana Kuma, the media company “against cultural barriers”
Sport takes the field to break down cultural barriers. This is the goal of Hana Kumathe media company launched by Naomi Osaka and LeBron James. The American basketball player is the highest-paid active sportsman in the world afterwards Leo Messiwhile Naomi Osaka is the highest paid female athlete in the world in 2020 (data from “Forbes”).
Hana Kuma it means “Bear of flowers” and already has several contents planned: “There has been an explosion of color producers finally endowed with resources and a huge platform – continues Osaka, of Haitian father and Japanese mother -. In the age of streaming, content has a more global perspective. My story also bears witness to this. I am so excited about what we are building at Hana Kuma. We will bring the stories to life with this goal in mind: to inspire people along the way “, explains the tennis player, who at the same time follows her sports agency. Evolveswho has recently hired his Australian colleague Nick Kyrgios as his first star. LeBron is the owner of The SpringHill Companywhich will be Hana Kuma’s financial, operational and production partner.
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