Artificial intelligence|Jussi Hyöty, OP Asset Management’s strategist, thinks that Apple wants to stay involved in the fierce artificial intelligence competition with Open AI cooperation while the company finalizes its own artificial intelligence model.
The summary is made by artificial intelligence and checked by a human.
Apple released a new AI strategy and introduced Apple Intelligence features.
In the future, Siri will use Open AI’s ChatGPT artificial intelligence tool.
Through cooperation, Apple wanted to keep up with its competitors in the development of generative artificial intelligence.
The contract with Open AI gives Apple additional time to develop its own product.
A technology company Apple on Monday released its new AI strategy and introduced Apple Intelligence AI capabilitieswhich come to Apple’s latest phones, computers and tablets.
At its annual developer conference, Apple also talked about its cooperation with the artificial intelligence company Open AI. Apple’s voice-controlled virtual assistant Siri will be able to use Open AI’s ChatGPT artificial intelligence tool in the future.
Apple’s entry into the artificial intelligence race has been awaited for a long time, as many other competitors have already released several generative artificial intelligence tools for their users.
Of course, Apple has also utilized artificial intelligence in many of its functions, but the generative artificial intelligence tools that surfaced with ChatGPT were not present in Apple’s devices before Monday’s announcements.
OP Asset management strategist Jussi Hyöty estimates that it is a short- or medium-term cooperation.
“Apple used to make its own product,” says Hyöty.
With the Open AI cooperation, Apple will get additional time to develop its own product, he thinks. Through cooperation, Open AI again gets a huge distribution channel for the ChatGPT model.
Many of Apple’s competitors have brought generative artificial intelligence tools to their devices, and Apple wanted to keep up with the bandwagon through cooperation. At the beginning of the year, Microsoft introduced Copilot+ PC artificial intelligence computers and Samsung introduced Galaxy AI artificial intelligence features to its phones.
Apple was previously reported to be in talks with Google about using its Gemini AI model in its devices. Apple and Google have been cooperating for a long time in areas such as maps and the Google search engine.
Höyty speculates that Apple ended up cooperating with Open AI because it is considered the most advanced of AI models and the contract process with the company may have been the easiest.
“It may be that contracts with others are still open.”
Benefit anticipates that major announcements in the field of artificial intelligence can be expected this year. For example, Open AI’s ChatGPT 5 model is awaited with great interest.
“If these future models can reason and remember, that’s going to be quite a leap!”
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