Registrations are growing in Western Europe. In April in the EU+EFTA+UK market have been registered 1,080,913 cars with an increase of 12% compared to the same month of 2023. According to the analysis of Sudi Promotor Center, this increase is mainly attributable to the greater number of days worked in most of the countries in the area due to the early Easter which this year fell at the end of March. The final balance for the first four months of the year is less positive, with a growth rate of 6.5% compared to the first four months of 2023 and down 18.5% compared to the pre-pandemic level (January-April 2019).
EU registrations: the crisis is not over yet
“It is therefore not yet overcome the crisis in the car market in Western Europe – explains the Promotor Study Center started with the pandemic and continued with the shortage of components for the production of cars, with the return of inflation and the unforeseen and unwanted, but verified, effects of the energy transition, which has led to a lack of supply on the market, in particular of the cars most accessible to the mass of potential buyers Italians, effectively paving the way for the penetration of Chinese products, as recent news has confirmed”.
EU registrations: electric cars down
To say the least the situation regarding electric car registrations is problematic of the whole of Western Europe in the last period: it dropped from 21.7% in August 2023 to 13.4% last April, with a particularly difficult situation in Italy where the share of electric cars, which had reached 5.1% in August 2023, fell to 2.4% last April. “The reasons for the slowdown in the electric car market are to be found in the events of incentives and in the fact that, particularly in some markets, such as that of the United Kingdom, the demand for pure electric cars (BEVs) comes mainly from fleets, while the requests of private individuals which are strongly hindered, not only by prices, but also by the growing doubts about the flexibility of use of electric cars. And the consequence is that, in the vast majority of cases, electric cars purchased by private individuals are destined to be added to cars already owned”.
EU registrations: Gian Primo Quagliano, president of Centro Studi Promotor
“Given this situation – says Gian Primo Quagliano, president of Centro Studi Promotor – it is quite clear that one of the priority tasks of the new governance of the European Union, after the upcoming elections, it will be to get to grips with the dossier on the energy transition in the car. And this also considering that the energy transition is also responsible for the opening of very interesting prospects (but worrying for employment and the European economy) due to the massive penetration of Chinese cars into the European market”.
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