This would already be the height of bad luck for the Barcelona footballer Gerard Piqué. In the midst of her turbulent separation process from the Colombian Shakiraand with the world press watching his movements, now he would have a new headache.
The Barcelona campaign, to carry logos of recognized artists on the music platform Spotifycould be the lid of the pot for the footballer.
Last weekend, Barcelona wore a commemorative jersey in the classic against real Madrid. It was a shirt that, for the first time, did not feature the logo of its main partner on the front, but rather the emblem of an internationally renowned artist: the singer and songwriter Drakewinner of 4 Grammy awards and the first to reach 50,000 million reproductions on Spotify.
Shakira logo?
The problem for Piqué is that, according to some media speculation, another of the logos that the club could use this season on its clothing is that of the Colombian, his ex-partner.
Spotify has a campaign in which it recognizes artists who meet a record on its platform, a situation that made it grow the rumors about a possible collaboration between FC Barcelona and Shakira.
According to the versions, Shakira’s possible collaboration with the club would be for a special uniform in a certain match. It is said that another artist on the list would be ColdPlay.
Although this information is not official and neither the club nor the platform have hinted that it could happen, the mere rumor is already shaking social networks due to the possibility that Piqué has to wear the Colombian’s logo on his chest.
There is no doubt that Shakira is one of the most successful artists on the music platform. Especially now that she premieres a song.
A few weeks ago, his topic Hips don’t lie it reached one billion plays on Spotify.
FC Barcelona and the streaming platform signed a global sponsorship agreement this summer, which includes sponsorship of the men’s and women’s teams as well as the name of the stadium as “Spotify Camp Nou”.
The amount of the operation has not been disclosed by either of the two entities, but according to the press, it would reach 435 million euros (422.9 million dollars). As announced at the time of the agreement, it is expected that this type of promotional action on the front of the shirt will be repeated throughout the season.
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