DLife is coming back to the exhibition halls, whether it’s motor home fans at the Caravan Salon in Düsseldorf, the chemical process industry at Achema in Frankfurt or computer game enthusiasts at Gamescom in Cologne.
After there were 140 trade fair events in Germany in the summer, the same number is scheduled again by the end of the year – in Munich, the Bauma is even the largest industry get-together in the world in terms of area.
The situation is still not rosy. “The trade fair industry itself has to endure more and more headwinds because energy prices are exploding, inflation is increasing, and only in Germany are new corona restrictions being debated in the winter half-year,” says Jörn Holtmeier, Managing Director of the umbrella organization of the German trade fair industry Auma.
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