During theEVO 2024, BANDAI NAMCO Entertainment And Nike have announced a collaboration for TEKKEN 8which will bring into the game some exclusive content coming later this year, as well as a couple of Nike Air Foamposite One limited edition.
For more details, you can find a trailer and the official press release issued by the company below.
TEKKEN 8 x Nike – First Look
TEKKEN 8 AND NIKE ANNOUNCE PARTNERSHIP AND NEW SNEAKER SERIES DEBUT AT EVO 2024 LAS VEGAS
Bandai Namco has revealed “Nike x Tekken 8,” showcasing upcoming in-game items and launching the first limited-edition Nike Air Foamposite One “Kazuya Mishima”
Milan, 22 July 2024 – Through an on-stage presentation and live stream at EVO 2024, Bandai Namco Europe has revealed a new collaboration with Nike, Inc. for TEKKEN™ 8bringing the world’s largest sports footwear and apparel brand into the legendary fighting game universe. The partnership includes in-game digital content coming later this fall, including Nike Air Foamposite One sneakers inspired by Jin Kazama and Kazuya Mishima. Bandai Namco and Nike also surprisingly announced that show attendees will be able to purchase a limited-edition Nike Air Foamposite One “Kazuya Mishima” exclusively.
Watch the trailer “Nike x TEKKEN 8”
On the occasion of the EVO, the Project Director of TEKKEN Katsuhiro Harada, the Game Director of TEKKEN 8 Kohei Ikeda and Producer Michael Murray took the stage to announce the collaboration with Nike. Fans were given a sneak peek at future Nike content coming to the game soon, with a trailer clearly showing several characters wearing the Nike Air Foamposite One and the iconic Nike Swoosh adorning billboards in the background in a special version of Times Square inspired by the game’s Urban Plaza level.
Finally, Harada, Ikeda and Murray joined Juan Huerta, Senior Designer – Graphic Design at Nike, on stage for the final reveal. They surprised fans by revealing the real-life Nike Air Foamposite One “Kazuya Mishima.” The new shiny, black sneakers, in keeping with the style of the character that inspired them, were available in extremely limited quantities and could only be purchased via the Nike app by all geolocated users at EVO. Bandai Namco and Nike will reveal more information on the “Nike x TEKKEN” over the course of the fall, including previously planned game content.
TEKKEN 8 is the sequel to the legendary fighting game franchise currently available on PlayStation®5, Xbox Series X|S, and PC via Steam®. Built using the power of Unreal® Engine 5, it is the most visually stunning and visceral title in the iconic fighting game series, featuring stunning visuals, brand new moves, and character models. In TEKKEN 8every shot and impact is a spectacle and every victory an epic story. For more information about the game, visit https://tekken.com/.
For more information on TEKKEN 8 and other products from Bandai Namco Europe, visit www.bandainamcoent.euor follow us on X at https://twitter.com/TEKKEN.
Source: BANDAI NAMCO Entertainment
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