She replaces Laura Ruiz de Galarreta, who left the company in January to undertake new professional projects.
Samary Fernández Feito will be the new general manager of the Luxury, Lifestyle and Magazines area of Vocento. This new direction includes the magazines and supplements of the group (Taller de Editores SA): XLSemanal and Mujerhoy; WomenNOW, the international conference on women’s leadership; Turium, the project that promotes tourism of excellence and Welife, Vocento’s multi-channel platform for wellness.
Samary Fernández Feito, who will form part of the Vocento Management Committee, assumes responsibility for defining the strategy and management of the group’s Luxury, Lifestyle and Magazines area, with the priority objective of promoting and reinforcing the digital and bigdata part , grow in the RRSS universe, identify business and consolidate brand leadership.
Law degree, MBA from IE Business School in 2001, Digital Business Executive Program (DIBEX) from ISDI in 2019, having completed the Leadership Development Program (PDL) from Francisco de Vitoria University in 2021.
Samary Fernández Feito joined Grupo Recoletos in 2004, later moving to Unidad Editorial, where she has spent most of her professional career. In 2015, he assumed the Business Management of the Luxury and Lifestyle area, being responsible for the P&L of the High-End Magazines Unit (TELVA, YO Dona and Fuera de Serie) as well as in charge of identifying new business opportunities in the area and define new ways of monetizing brands. In 2018 she created and led BeStory, a new business unit within Unidad Editorial that offers narrative solutions in social media at the service of brands.
He began his professional career at Carrefour, in the area of business expansion, later moving on to develop his activity in the marketing area of DANISCO Limited in the UK, Instituto de Empresa and L’Oréal, in its mass consumption division. All of this has been made compatible with a teaching activity at the Editorial Unit school and at the Villanueva University Center.
Samary replaces Laura Ruiz de Galarreta, who left the company last January to undertake new professional projects.