Mercedes-Benz Italia confirms its partnership with one of the main international nautical events: we are talking about the Genoa Boat Showscheduled from 19 to 24 September, where the car manufacturer with the star will be present with two important Italian previewssuch as the PureSpeed concept car from Mercedes-AMG and the highly anticipated Mercedes-Benz G 580 with EQ technology, the first 100% electric G-Class.
Mercedes-AMG PureSpeed
Starting from the concept car Mercedes-AMG PureSpeedit is a completely open two-seater with an extreme and radical design, which has neither a roof nor a windshield, and which offers a preview of the first model of the “hyper limited” Mercedes-Benz Mythos series. Its production will be limited to 250 copiesand will be available only for the most loyal fans and collectors of the German brand: it will be inspired by the legendary racing cars of the past but also by the Mercedes-AMG ONE hypercar. An element that deserves a mention is the HALO system, which replaces the A-pillar, but typical of a sports car are also the long bonnet and the very low front with a pronounced “shark nose”.
Mercedes G-Class Electric
As for the Mercedes-Benz G 580 with EQ technologythe three-pointed star brand is actually presenting the first fully electric variant of its off-road icon. With its usable capacity of 116 kWh, it will be able to offer enough energy for a range of up to 473 kilometers according to WLTP. It will also be equipped with four electric motors, individually controlled and housed near the wheels, which develop a total maximum power of 432 kW.
Mercedes at the Genoa Boat Show
“The nautical sector represents a territory that has a strong affinity with our brands. The partnership with the Genoa Boat Show offers us an important gateway to a world with which we share values such as excellence, performance, sustainability and innovation – declared Mirco Scarchilli, Head of Marketing Communication Experience of Mercedes-Benz Italia – In fact, during the days of the Salon, our exhibition space it is experienced as an exclusive yacht club that allows us to come into contact with customers and enthusiasts, laying the foundations for new, important opportunities for relationships and sharing”.
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