From the end of the 19th century to the dawn of the 21st century, the magazine life left evidence of one of the great wonders of the last centuries: photography. Throughout the pages of the publication, spectacular images of names like Robert Capa glossed great stories. However, when the internet, social networks and the overabundance of videos and photographs arrived, life It faded away little by little, until it died 15 years ago. He is now reborn from his ashes. The couple formed by the model Karlie Kloss and the millionaire investor Joshua Kushner have announced that they have purchased the rights to the publication with the intention of resurrecting it.
Kloss, 31, is one of the great supermodels of the last decade, as well as a programmer (she has a school so that girls learn to be one) and businesswoman. In October 2018 she married Joshua Kushner, 38, in a small Jewish ceremony held as a surprise and in front of just 80 guests. There she was related to the Trump family: Joshua is the brother of Jared Kushner, in turn husband of Ivanka Trump, daughter of the former president—and current Republican candidate for the White House. In fact, both were presidential advisors during Trump's term. The Kushner-Klosses, on the other hand, have always positioned themselves on a more progressive political spectrum, and the model has not hesitated to give her support to Barack Obama, Hillary Clinton and Joe Biden, successively, and to explain how “tough” it is. to be part, although distant, of the Trumps. In these more than five years, the couple has had two children, Levi and Elijah, and has undertaken interesting projects through several companies such as Bedford Media, of which she is CEO. The last one is the one from the magazine lifein which Kushner will serve as the editor.
For the relaunch of life —which, after leaving the newsstands in 2000, practically disappeared in 2008— Bedford Media has partnered with one of the largest media companies in the United States, Dotdash Meredith, owner of almost fifty publications such as People, InStyle, Food&Wine, Travel + Leisure either Entertainment Weekly. This company is the owner of the also famous magazine timewhich is, in turn, on whom it depended life. At the moment, there is no specific date for its relaunch, but it is known that it will be the media company of the married couple that will manage the entire publication, “including the editorial strategy, benefits and media initiatives that will be carried out.” carried out”, according to a note issued by Bedford and collected this March 28 by the media Variety. For its part, Dotdash Meredith will have all rights to the magazine's extensive archive dating back to the 1930s and will be in charge of bringing the special paper issues to newsstands.
“We see life as a unifying and uplifting voice in a chaotic media landscape,” Karlie Kloss said in the statement. “While Bedford is a new media company, we are deeply inspired by the iconic legacy of life and its ability to connect diverse audiences thanks to the universal narratives of humanity.” For his part, Kushner has stated that “the legacy of life It lies in its ability to blend culture, what is happening and everyday life, highlighting the triumphs, challenges and unique perspectives that define us.”
But this is not Kushner and Kloss's first publishing foray. In August 2020, the model and businesswoman was part of a group of investors that bought W Magazinea fashion magazine that belonged to Condé Nast (the publisher of Vogue, Vanity Fair, Glamour, GQ). In November 2023, and through Bedford Media, Kloss took over the British magazine ID, a cult British publication in the fashion and trends industry that until then belonged to the Vice publishing group. At first, she announced that its director, Alastair McKimm, would continue at the helm, but he announced in mid-February via Instagram who was abandoning the ship. The magazine barely has a dozen employees, but according to journalists familiar with it, there have been several layoffs in recent weeks.
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