In Spain, we send or receive an average of 5.5 audios a daybut this figure varies according to age and region, indicating that the way of communicating changes between generations and contexts. This is reflected in a study of the Online Language Learning Platform, PREPLY, which has interviewed 1,586 residents of 20 cities from all over Spain and has extracted interesting results on the frequency with which the Spaniards exchange voice notes, the reasons to do so, the duration of the audios and the main inconveniences of this communication method.
GEN Z heads the use of this formatexchanging an average of 7.2 Audios a dayfollowed by near the millennials, with 6.8. In contrast, the generational gap is evident, since seniors generations seem to bow down other communication methods; The X manages 4.5, and the boomers, only 3 a day.
“Voice messages not only serve to exchange fast information, but also allow you to react more naturally and share stories spontaneously,” says Yolanda del Peso, an expert from PREPLY. «However, major generations tend to opt for more traditional formats When they want to hold longer or detailed conversations”He adds.
Canaries, the ones who send the most audios
Regarding regional differences, the survey also reflects important differences in the use of these voice notes throughout the country. In regions such as Andalusia, where verbal communication and expressiveness are prominent characteristics of local culture, voice notes are especially popular. The region has Granada (7.6) and Córdoba (7) in second and third position.
However, the city where its inhabitants choose the audio to communicate is Santa Cruz de Tenerife, with an average of 8.6 a day. Malaga (6.8) and Palma (6.6) They complete the top 5, and show the predominance of the south and the islands in the use of this formula to communicate.
On the contrary, Vitoria (3,6), Madrid (3,9) and Vigo (4,4) They are the areas where they are least given to reproduce or send audio. “These differences assume that the Spaniards who send the most audios bend to those who least, showing heterogeneity in the use of this resource linked to cultural and communicative issues,” he says of the weight.
“Pending audios”
61.7% of respondents have at least one person who sends too many audios, generating an overload which can lead to “pending audios” with friends or family.
As for the most common inconveniences for the Spaniards, 53.7% point out that they can be long and boring, followed by 52.2% who say they find them inopportune sometimes, upon receiving them in the midst of situations that do not allow them to reproduce them. In addition, more than 1 in 5 points out that people who send voice messages prioritize their person ahead of the receiver.
Regarding the reasons to use them, the podium completes it to give information that would be difficult to write in text (37%), combine these with other activities that we are doing simultaneously and that make writing difficult (35%), and express emotions more clearly (31%).
33 seconds, the correct duration
While to give important news or instructions we need longer audios, about 40 seconds on average, other more concrete interactions such as exchange a telephone (27) or address (30) require less seconds. On average, according to respondents, among the most common communication situations in which we use voice notes, the correct duration for the Spaniards It stands in 33 seconds.
«Listening to someone’s voice can create a sense of closeness and connection that the texts cannot offer. The human voice has nuances that can make communication more personal and emotional, and this is the secret that has made audio notes sneak in our day to day to communicate with those who are far away, ”he says of the weight.
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