Here we will refer to the good end, and the other end, that of the year 2022, and how we will meet it, in the midst of a general rise in prices in food, consumer goods and interest rates.
For this reason, it is advisable to be prepared and cautious when purchasing consumer goods in the final stretch of 2022.
The latest data available to measure inflation, is located at 8.53% in the first fortnight of October, has dropped slightly, since in the second fortnight of September it was 8.75 and in the first 8.64 percent.
The variation is low, some items such as potatoes, onions, oranges and LP gas contributed to this decline, however core inflation, which does not take into account fresh food or energy due to its volatility, continues to rise, the figure in the first fortnight of October it was 8.39 percent while in the previous fortnight it was 8.28 percent.
The truth is that those who suffer the direct consequences are the thousands of families in Mexico who do not have enough to survive.
From now on, department stores, department stores and businesses in the commerce and service line began with their marketing strategies and sales plans so that the customer can buy their products and merchandise.
Today more than ever the advertising bombardment will be incessant, the pandemic and the return to relative normality, at least in mobility and in the development of different economic activities, will make many people go after the lure.
For 2022, the beginning of the Good End will be from Friday 18 to Monday 21 November, during the bridge for the Mexican Revolution, it will be four days, and with this the periods of up to two weeks of promotions that had been carried out in previous years due to the pandemic.
It is interesting to show that at least 5 out of 10 buyers decide to take advantage of this promotion date to purchase some products before the Christmas season.
But reality shows that 25% of those who buy online this year say they do not have money for this new season of the Good End.
If apparently it would have seemed that last year the level of consumption began to recover a little, this time it is worth noting the loss of purchasing power in consumers, this due to the incessant inflation that Mexico suffers.
Surveys by the Online Sales Association revealed that 34% of those who buy online said that the current economic situation and inflation are an impediment to buying, while 25% indicated that they will not participate this year because they do not have money. .
Today more than ever we must have control of our finances and optimize income to have a better option in what we invest and spend.
We are in the proximity of the Good End and the December holidays where we can have excesses, let’s take care not to fall into temptation and spend more than necessary, let’s invest in what brings a real benefit.
You have to plan to spend later, develop a budget, write a list with needs and desires, check and buy product prices, inform ourselves in depth about the advertising that is shown to us through social networks and electronic media.
While it is true that consumption and the economy need to be reactivated, we must be realistic and take care of our families, make sure that what we acquire is truly necessary and useful.
It is better to make a purchase plan and allocate the resource, however much or little we occupy, to intelligently face the coming months, the beginning of 2023, which will not be easy at all.
#Good