For many, Ikea stores are those huge places where Saturday afternoons last forever, but if we think about it, They are like many homes in one. In reality, there are several sets, one after the other.
This is what some filmmakers surely interpreted who 15 years ago carried out a curious experiment: they recorded a series in an Ikea in Burbank, California, without the store staff knowing.
The series, called IKEA Heights, has recently resurfaced and has gone viral on the internet thanks to an Instagram account known as Secret Los Angeleswho published a video remembering her.
According to the story, the entire soap opera was recorded “during public opening hours” with “real customers just shopping around them all the time.”
Furthermore, the makers of the program They did not have authorization to film from the storewhich made the experience interesting.
“Why is no one talking about the fact that an entire TV series was filmed at IKEA Burbank without the store even knowing?”, asks the reporter Secret Los Angeles in the video.
“The script and the performances are really hilarious and “It’s very well written,” says the video.
IKEA Heights was directed by David Segerwho also worked on the popular prank series Punk’dand starring the actor Fresh Off the Boat Randall Park, Whitney Avalon Princess Rap Battle and Matt Braunger, alumnus of MADtv.
The plot of the series was tremendously exciting, as it followed a detective in search of a murderer who suffocated his victims with pillows.
It contained everything from a “criminal network, murders and corrupt police” to “marriage affairs, long-lost siblings” and even a zombie attack, all while unsuspecting shoppers were choosing their furniture in the background.
On Reddit, the actress Whitney Avalonpreviously revealed that during the “first few episodes no one, neither customers nor Ikea staff, stopped them from filming.”
“Everyone had the feeling of ‘well, no one else is worried so I’m going to assume this is okay even though I don’t know what’s going on,'” he wrote. He added, however, that the staff he started catching them later and tried to stop them from filming several times.
But creator David Seger was determined and they kept coming back to film the series, which ultimately resulted in his photographs supposedly ending up hanging in the security room from the store.
“The filming of the subsequent episodes it became very interesting. They told us they had photos of our characters in the security room. So it was fun,” Whitney Avalon explained.
During the show, there were a few moments when the Ikea staff caught them and told them they couldn’t film there, but the actors They stayed in their characters.
An IKEA spokesperson told Maclean’s after its release: “Absolutely, we think it’s funny.” “We see the humor in it and approach our own marketing with similar wry humor,” adds this film source.
“But filming without authorization in our stores It’s not a good thing. “There are appropriate channels through which people who want to film in our stores can do so,” they continue.
In the end, the reporter Secret Los Angeles says that if the show “had gotten permission” to film, “it would have taken all the fun and charm out of it.” “The truth is that you have to see it yourself. It’s the best thing I’ve seen lately,” he concluded.
The seven episodes are currently available on YouTube.
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