Despite the fact that recent times have not been the best for Barcelona as an institution, little by little the light is beginning to be seen at the end of the tunnel and today, they are the protagonists of a great agreement in terms of sponsorships.
It is about the music company Spotify, who little by little has been interfering in the sports world and today, they have signed an agreement with FC Barcelona where the women’s team also enters into action.
The agreement would cover the next three seasons of the Blaugrana team and it is estimated that the final figure was closed around 280 million euros. The sponsorship agreement includes the jerseys of the men’s teams, as well as those of FC Barcelona Femení and the training elastic.
Another important element within the sponsorship is the acquisition of the rights to the Camp Nou title, which is why the legendary Blaugrana stadium is expected to include the name Spotify in its new nomenclature.
Without a doubt, it is a very important sponsorship for Barcelona as an institution, but it is even greater for the Blaugrana women’s team, since its inclusion in the agreement only reflects how present they are both for the institution and for the sponsors who decide to bet on women in the same way. .
And it should be noted that FC Barcelona in its women’s category enjoys an unbeatable present, as they are absolute dominators of the Primera Iberdrola and are the current champions of the UEFA Women’s Champions League where for this 2021/2022 edition they are in the round of 16 against Real Madrid at a Camp Nou that already has 70,000 fans waiting. Hoping to break a new attendance record for a match between women’s soccer clubs.
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