Sony announced the establishment of a subsidiary to explore entry into the fast-growing electric car market.
Japanese electronics giant Sony on Tuesday unveiled a new prototype, a model of its Vision-S electric car, and announced the establishment of a subsidiary to explore entry into the fast-growing electric car market.
CEO of Sony Kenichiro Yoshida unveiled a prototype of the Vision-S 02 SUV at CES Technology Fair in Las Vegas, USA.
The previously announced Vision-S 01 electric car has already been tested on public roads. With the Vision-S Series cars, Sony is also testing autonomous driving technology.
A subsidiary, Sony Mobility, will be established in the spring to explore opportunities to enter the electric car market. According to Sony, the new subsidiary also intends to utilize artificial intelligence and robotics.
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