01/15/2024 – 16:24
Mercado Livre released sales figures after the BBB 24 Leader Test, held last Thursday, the 11th. The action recorded a 99% increase in GMV (gross sales) at 11pm, during the game, breaking a record of QR Code scans, in addition to recording a 36% growth in the use of coupons compared to last year's average.
The race participants faced a circuit that, in a playful and humorous way, alluded to the efficiency of Mercado Livre's deliveries.
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While the competitors dedicated themselves to the test, viewers were able to take advantage of offers of up to 70% in categories such as Fashion and Beauty, and discounts of up to 50% on Home Appliances and Laptops.
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