Sub-brand of the Chinese Great Wall, ORA launched the ORA Ballet Cat, a car inspired by the curves of the Beetle. The charismatic style of one of the most popular vehicles in the history of cars, now redesigned under another chassis and electric, arrives salty on the Chinese market: prices vary between R$154,000 and R$178,000 (R$193,000 and RMB 223,000, respectively) depending on one of the four available configurations.
ORA’s strategy is to attract a more female audience and take their eyes off SUVs, which are common among men. One of the weapons is in the color of the body, which can be a very light pink, but also the option to activate a rear camera to accompany children in the back seat.
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In addition, it is sold as “an elegant car for women”, with an internal compartment for storing makeup and round mirrors. Despite the purely aesthetic attractions, the vehicle has among its options the controversial “Lady Driving” mode, which configures an autopilot to keep the distance from the cars in front.
Another controversy is due to the “warm man mode”, which in direct translation would be understood as “hot man mode”, responsible for activating the car’s special heating system thinking about the woman’s menstrual period. In this mode, the seat is heated in the person’s lower back, helping to reduce pain and cramps.
The Chinese model of the Beetle hits the market with 4.40 m in length, 1.87 m in width, 1.63 m in height and 2.75 m of wheelbase, providing good internal space. The electric motor is front, with 173 hp and a maximum speed of 155km/h, in addition to two battery options: one with 50kWh and a range of 401; another with 60.5 kWh and a range of 500 km.
There is no forecast of when the ORA Ballet Car will arrive in Brazil, but the arrival of Great Wall Motors in the country makes this import a reality.
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