For that group of fans who want something more than a simple Alpine A110, the French company has pulled a customization program in which it is easy to get lost. Launched in 2021, Atelier Alpine already offered the possibility of enriching the A110 with details in its own image and likeness, through the choice of colors inspired by the roots of the brand, a wide range of rims and brake calipers as well as three liveries. Now the work is completed.
Atelier Alpine: 26 new collections
Alpine designers have created new combinations of external and internal colors. The color palette of these new collections includes: Bleu Tempête Mat, Rouge Sismique, Vert Acide Mat and Noir Carbone Mat. Each of the colors gives a distinctive touch to the collections which will also be available in the Bleu Racing Mat and Gris Tonnerre Mat variants. New harmonies emerge in the passenger compartment with Alcantara finishes in various colours: grey, red, blue and orange, so you can choose the atmosphere that best reflects your style. They are visible, in particular, on the stitching of the steering wheel, dashboard, doors, center console and floor mats, all harmoniously combined with the 12 o’clock marking on the steering wheel, the door straps (on the R Turini) and the Sabelt seats.
Atelier Alpine: preview at Le Mans
A first taste of these new customizations will be given to Le Mans on occasion of the most spectacular and most difficult Endurance race in the world, where the Alpine A424 Hypercar will challenge the most prestigious brands. Among the exclusive trims that will be revealed, the A110 S will be presented in the Matt Tempest Blue livery and displayed at the so-called “Builders’ Village” at the center of the legendary Circuit de la Sarthe. The twenty-six new collections, with the related price lists, will instead be available starting from the third quarter of 2024, with deliveries expected for the end of the year.
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