Aston Martinamong all the teams that have presented their car so far, was the first team ever to take to the track during the shakedown, starting, in fact, the engines for the 2022 World Championship. With the confirmation of their drivers also for the next season, the British team has officially completed another renewal, this time of a commercial nature: after the agreement reached in 2021, the English team will continue its collaboration with Hackett Londona well-known menswear house.
In addition to this, the same company has extended its presence within the team, of which it will become official supplier of formal wear to senior staff of Aston Martin, as well as of Sebastian Vettel and Lance Stroll. An understanding of luxury as commented by Jefferson SlackSales and Marketing Director of the English team: “As we move into the second year of our relationship with Hackett London – he has declared – we are delighted to have grown the partnership to incorporate the brand’s Formal Wear division. It goes without saying that both brands place great emphasis on luxury and style, whether it’s traveling to and from races around the world, or formally representing the team in official events and engagements. So, it’s great to be able to access the full diversity of the Hackett London range “.
An imprint of style also underlined by Marcella WartenberghCEO of Hackett London’s parent company, AWWG: “In addition to our long-standing association with Aston Martin Lagonda – he remarked – we completed a successful first year partnership with the Formula One team in 2021. For this new season, we are thrilled to expand our partnership by growing the Hackett London association with the addition of Formal Wear. With exclusive clothing for the team’s senior management and its drivers, we are proud to showcase British values, craftsmanship and elevated British menswear to a global audience. “
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