The restructuring of Sevilla FC of José María del Nido Carrascowho is about to complete his first year in office, has brought new pieces to the club’s organizational chart. In addition to activating a cutback plan to adapt the needs of the institution to the new reality, throughout this year there have been some striking departures such as those of Emilio de Dios, Fernando Navarro, José María Cruz, Gonzalo Lasarte and, shortly, there will be Jesus Arroyo after accepting a job offer outside of Spain.
In recent weeks, Sevilla FC made the announcement of two important additions, those of José González-Dans and that of Lorenzo Aldobrandini. The first as general director of the club, replacing Cruz in the position. This new manager was shown in public during the XV Blázquez Awards, held last Wednesday, a discreet and comfortable presentation in society for the Galician. González-Dans was the economic-financial director of Deportivo until 2020 and, until he joined Sevilla, he was Director of Technology and member of the Board of the Aluman Group. He has the task of putting together a new team to lead the club and take it to where he believes it belongs, among the best six in LaLiga. Throughout the event He was very close to the sports director Víctor Ortarelying on him, since he is a person who is not interested in the spotlight. Of course, he did not hide his enthusiasm for the club, the city and the people around him in this new project and even dared to say that “the streaks are cyclical” and that Sevilla will return to “its natural place.” And that is to return to team to the European competition It is the most obvious objective of this new organizational chart that is still being developed.
To do this, it is vital to close some pending issues within the management of the club. One of them, and perhaps the most pressing, was to obtain a main sponsor for the t-shirt Sevilla FC. To do this, the club hired the services of Lorenzo Aldobrandini to take care of Sponsorship DepartmentNext to him will be Tomás Arroba, who had been serving as Marketing Director at Rayo Vallecano. The restructuring of this team has borne fruit, since Sevilla FC announced this Thursday that it now has an official sponsor after 16 months of blank shirts. In this way, a situation that has dragged on for too long is normalized. It should be noted that Sevilla took everything last year without main sponsoreven being in a great showcase like the Champions League.
A step forward in one of the conflicts that the current board of directors was most disdained for. Sevilla FC will celebrate a new ordinary shareholders meetingin which you will probably have to communicate the amount for which this sponsorship has been closed. An extra income for the meager coffers of the Sevilla entity in the face of a complicated winter market.
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