The ceremony of the third week of the sixth edition of the Young Arab Media Leaders Programme, which is organized by the Arab Youth Center under the patronage of His Highness Sheikh Theyab bin Mohammed bin Zayed Al Nahyan, President of the Centre, with the participation of 53 young men and women from 16 Arab countries, with a series of specialized workshops, presented by the Foundation Thomson Reuters Foundation at the Arab Youth Center in Abu Dhabi.
The workshops discussed many issues about the basic principles of journalistic work, implementation tools, work ethics, the basics of storytelling for different media, the power of storytelling, electronic news gathering mechanisms and tools, and professional ethics in the age of artificial intelligence, in addition to introducing participants to online verification tools to combat information. Misleading skills, interviewing skills, project planning and storyboarding, personal branding and content distribution on social media, and AI presentation skills.
Fundamentals of storytelling and journalistic ethics
The media trainer, Issa Mubarak, presented the absolute rules of journalism at Reuters, which include accuracy and correcting errors, balance and impartiality, and how to protect sources and not express a personal opinion in the news. He also presented a seminar on the basics of storytelling for various media, during which he explained the basic principles of building stories. Effective and influential journalistic stories. In addition, he participated in presenting a symposium on journalism ethics in the age of artificial intelligence, highlighting the ethical challenges that journalists face in using modern technology.
Powerful storytelling and presentation skills
Media trainer, Dalia Ashmawy, presented a symposium on the power of storytelling, in which she discussed how to attract and influence the audience through influential stories. She focused on developing press interview skills in a comprehensive symposium, followed by practical exercises to apply these skills. She also led a symposium on presentation skills and emotional intelligence. She emphasized the importance of presenting stories in a way that touches the audience’s feelings and promotes effective communication.
Solutions journalism and information verification
The media trainer, Rania Al-Maliki, devoted a session to solutions journalism, which is based on presenting successful experiences and solutions from specialists to social problems and focusing on major global crises. This was followed by a group workshop to apply the concepts in practice, and she participated in presenting a workshop on online verification tools to confront information. It also organized a seminar on the importance of social cohesion in press coverage, and moderated a discussion session on the challenges participants faced in their projects.
Gather digital news and build your personal brand
The media trainer, Fadi Ramzi, presented a workshop to teach participants how to collect digital news effectively. He presented a seminar on collecting digital news and online verification tools. In another workshop, he focused on building the personal brand of journalists and distributing content on social media, stressing the importance of using modern strategies. In enhancing the digital presence of journalists.
Practical exercises and conclusion
The program members participated in exercises on writing news, reports, and journalistic stories using multimedia, taking into account the ethics of the journalistic profession. They also learned how to use artificial intelligence tools to develop work, and the importance of enhancing press materials with infographics to achieve effective delivery of information to the target audience. The team of trainers from the Thomson Reuters Foundation led a final workshop for producing stories, and the participants prepared their integrated media packages, before the program concluded with a presentation. Final projects, voting on the winning teams, and presenting certificates to members of the Young Arab Media Leaders Program.
It is noteworthy that the Arab Youth Center organized the sixth edition of the Young Arab Media Leaders Program, in partnership with more than 20 media institutions, and presented a series of seminars and lectures specialized in producing media content presented by an elite group of leaders and specialists in the fields of media, and the affiliates also participated in the most prominent annual media events that It is organized by the UAE, the most important of which are the Arab Media Forum and the Arab Media Forum for Youth, in addition to implementing a series of visits to local and Arab television institutions and channels operating in the country, to achieve the program’s goal of honing the media skills of a conscious Arab generation that preserves its Arabic identity and language, and in a way that serves Arab societies and their issues.
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