Football is the world’s most popular sport, and it’s watched by people in almost every country on the planet. It’s estimated that over 1.12 billion people watched the 2018 World Cup final, and there should be similar numbers for this year’s tournament in Qatar.
One reason why football has enjoyed such worldwide fame is that it has always integrated with other aspects of popular culture around it. A recent example is its increased representation in the online casino industry with games like Big Football Bonus.
Big Football Bonus Can Enhance Hype Around the Sport
At the most thriving casinos in the world, operators list their best games on the front page to pull players in. When you log on to the casino at Paddy Power Games, you’ll notice that all the most popular games are listed prominently on the home page. Along with slots like Athens Megaways and Paddy Power Cashpots, Big Football Bonus has a huge thumbnail that’s designed to instantly grab players’ attention.
There’s no doubt that titles like this are going to appeal to existing fans of the sport. The inclusion of footballs and a massive stadium in the artwork will make players feel as if they are watching a high-profile match. But the game can also draw non-football or casual football fans to the sport.
Its unmissable appearance on the home page of online casinos could remind people that the World Cup may be on, and this could lead them to tune in to the matches. It can certainly boost the hype and help football become even bigger with modern audiences.
Other Sports Should Use Online Casinos as a Boost
Other sports that aren’t as big as football should look at these online casino offerings and think about commissioning similar titles. This could help sports that have an aging fanbase, as it could raise their awareness among a more contemporary audience.
Baseball is an example of a sport that needs to boost its modern reputation. According to Front Office Sports, the average age of today’s baseball viewer is 57. It’s on the rise every year, highlighting how the sport isn’t doing enough to bring in new fans. This could be rectified by breaking into modern internet industries like online casinos. It’s a strategy that baseball organizers and other sports should look to adopt.
Online Casinos Integral to Modern Franchise Model
Clearly, the online casino industry has become an integral part of the modern franchise model, and brands that want to be as successful as possible need representation within it. Typically, movies and television series break into online casinos to enhance their online representation.
It’s a model that worked well for Jurassic World, which raked in more than $1.6 billion according to Box Office Mojo. Online casinos should also use entertainment offerings like this and it’s clear that the same franchising method can work for sports.
Big Football Bonus is just one of many online casino games that massively helps to boost the popularity of the sport. Football continues to attract fans thanks to staying relevant in the modern age, and other sports need to learn from it.