The VisionLab company has launched in Spain a new range of lenses created with Artificial Intelligence (AI) in collaboration with the technology company Kümer IA, a firm specialized in IoT (Internet of Things) products. As explained by the optical chain, the initiative is based on algorithms capable of creating unique visual profiles of users, based on real data from more than 70,000 people. With a price of 1,300 euros, the -possibly- smartest glasses on the market They are distinguished by quality and sharpness, since they not only consider the level of vision, but also dozens of user data.
Among the variables that are taken into account, the following stand out: age, type of use, profession, lifestyle, behavior at work, domestic use, time outdoors or spaces where the glasses will be used, among other elements. With all of the above, AI “guarantees complete personalization, with optimal vision, wider fields of vision and stability in any direction of gaze.”
Anne Delmas, general director of VisionLab, estimates that her company expects to grow sales at a double-digit rate in Spain, an objective to which the modernization of the current 108 stores and the requirement to improve the customer experience in the act of purchasing will contribute. glasses. The same directive points out that Spain is the European country with the highest proportion of opticians, which increases competitive pressure in a sector especially predisposed to betting on innovation.
VisionLab sources explain that, once graduation has been completed, “the optician relies on a virtual assistant who guides the user through a digital questionnaire in order to be able to create a unique and perfect lens for him.” From then on, and once the Artificial Intelligence has created the design of the lens, it is manufactured (one at a time) in the glass factory. VisionLab in Madrid”.
The company has also explained that “VisionLab incorporates AI technology for single vision, anti-fatigue and progressive lenses in all its stores. And in the first subsequent studies carried out for this type of graduations, the degree of user satisfaction reaches close to 100%.”
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