The interest in aesthetic medicine and surgery it doesn’t stop growing. According to the study carried out annually by the International Society of Aesthetic Plastic Surgery, and which shared the AECEP (Spanish Association of Plastic Surgery), in 2023 there was a 5.5% increase in surgical proceduresworldwide, with more than 15.8 million procedures performed by plastic surgeons and 19.1 non-surgical procedures. In the last four years, the global increase has been 40%. In Spain alone, 269,136 aesthetic medicine treatments were performed in 2023and 259,473 aesthetic operations. What most people who undergo a cosmetic procedure are looking for is to delay aging, also improve parts of the body, such as the chest and nose, and reduce localized fat. So it is not strange that new developments in the aesthetics sector do not stop happening. We compile the latest ones.
Nuceiva®, a faster botulinum toxin
Botulinum toxin (popularly known as botox) is one of the most demanded aesthetic medicine procedures to combat aging in the upper third of the face (forehead, between the eyebrows and crow’s feet). During the presentation in Spain of the new botulinum toxin type A Nuceiva® (prabotulinumtoxintypeA) by the American company Evolus, Dr. Rose of the Riverdermatologist at the Pedro Jaén Group and one of the first to use this new product in our country, explained some changes that have occurred in recent years regarding Botox. «The patients are younger, because they want to age well, in the past older patients came with marked wrinkles. Now aesthetic medicine is also more accessible to the population, and is no longer something for the rich. Secrecy has also changed, now the experience is shared, even on social networks. And finally, The way we inject has also changed.. “Before, people were looking for an ironed face, now they are looking for a fresh, natural face that can move and does not lose its expressiveness.” The dermatologist started working with Nuceiva® in June and has treated more than 200 patients. Although the duration is the same as other botulinum toxins (between 4 and 6 months), he assures that his patients have stood out from this launch «the rapid effectiveness (a large percentage had the muscle blocked 48 hours after the session) and precision in treatment».
Juläine, a collagen biostimulator
Another novelty in aesthetic medicine is Juläine polylactic acida collagen biostimulator, marketed by the Swedish laboratory Nordberg Medical. The doctor Ruíz Virtuessurgeon and aesthetic doctor, explains that “there is a lot of experience with polylactic acid, both in traditional medicine and in aesthetics, since it has been used for 20 years, but until now it helped synthesize collagen through ‘inflammation’, which could lead to worse degradation.” of the product (accumulations of product that do not leave), while now it achieves this by ‘active regeneration’, which It is supposed to improve firmness, wrinkles, elasticity and, in general, the quality of the skin, and it completely degrades». Specifically indicated to treat wrinkles of the nasolabial fold (although it can be applied all over the skin of the face to treat sagging, and even on the neck and décolleté), it promotes the biostimulation of its own collagen, which tightens the skin and improves its texture. Juläine’s differential note is her safety and effectivenessalso has a higher price than other polylactic acids, which is why Dr. Ruíz recommends it for “demanding patients who want the best quality and the latest.” It is recommended to improve wrinkles, sagging and even spots, it lasts one year, and requires three sessions.
Deep plane Face and Neck Lift, the facial lift with the most natural and long-lasting results
He face lift It is the star aesthetic surgery to rejuvenate the face. In the past it was just a skin lift, with large incisions, which caused scars, and artificial and short-lasting results. Over the years the technique has evolved to achieve greater naturalness and better results. The doctor Ahmad Saada plastic surgeon certified by the American Board of Plastic Surgery, and medical director of Imagn Institute in Barcelona, is the only one in Spain to perform the Deep Plane Face and Neck Lift, a surgery that addresses the deeper layers of the facial anatomy (including the neck) to offer longer lasting and natural results. According to the surgeon, who trained at the Universities of Yale and California, “the procedure, which lasts between four and six hours, involves precise manipulation of the SMAS layer and the platysma muscles to restore the firmness and elasticity of the skin. and the muscles. To guarantee aesthetic results no noticeable scarswe use meticulously hidden incisions. On the upper part of the face, endoscopic incisions are made within the scalp, while on the lower part, they are strategically placed in natural folds in front of and behind the ears. The scars are minimal and practically invisible. The postoperative period is quick and with minimal complications: one night of hospitalization is recommended. In terms of postoperative follow-up, the sutures are removed after a week, and the time to return to work is approximately 10 days.
#innovations #aesthetic #medicine #surgery #rejuvenate
