The CEOE Foundation has launched the comic ‘Olegario, the gob «Value the company from educationseen as a … Solution to the economic and social problems of Spain ». This has been explained by the president of this institution, Fatima Báñez, in the presentation of the book of whose illustrations the humorist of ABC, José María Nieto.
Báñez has indicated that the CEOE Foundation has tried to collect in this work “from the small problems to start a business, such as financing or bureaucracy” to the final result and success and, above all, “how it is resolved with determination”. The initiative, which will reach schools through the Dialogos and Siena Education Foundation, It is aimed at children between 8 and 12, “the ages in which you learn the values of creativity and teamwork,” said the former employment minister. “All initiatives to bring entrepreneurship closer to education is fundamental in this age of this age,” he insisted.
The comic, A 50 -page publicationis addressed to schoolchildren with the processes that Olegario is overcoming – a fictional elf – to launch his business initiative. He does it with the illustrations of Nieto, who has admitted that “it is a pleasure to be able to speak well of good things.” The humorist explained that “it is so common that it is bad for the company, that telling the good, cost.” He has materialized it in his work through understandable and very didactic pairs. “It is school material but I like to think that people of all ages are going to read,” Nieto said in the presentation of the initiative.
The president of the CEOE, Antonio Garamendi, He has also come to the presentation to indicate that “you have to reach young people and what better way to do it than through schools.” Garamendi has indicated that “it is necessary to put the company in place, and especially people.” And he has urged young people to “encourage them to make them see that entrepreneurship is also an option.”
This action of the CEOE Foundation is part of the acts for the 40th anniversary of the institution. In this sense, Fatima Báñez recalled some of the objectives that this comic pursues, from the impulse to entrepreneurship and innovation; How to transform ideas into projects; financial education; organization and leadership; as well as market rules and social dialogue.
In addition, the Foundation, which has released logo, will develop an itinerant exposure with their actions undertaken throughout the country. It is an educational initiative to promote the entrepreneurial spirit from nearby ages to promote the values of the company and the business vocation from the little ones.
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