Spring is the station of the new beginnings, the perfect moment to renew spaces and strengthen the connection with plants and nature. In an accelerated world, The care of plants has become a perfect ally to learn to relax and disconnect
Under this philosophy, Lidl presents a selection of more than 700 decoration products and garden tools from 1.99 eurosavailable under your own brands Livarno, Grillmeister and Parksideand that includes products such as garden furniture sets, barbecues, sun loungers, hammocks, decoration accessories, planters and gardeners, garden tools, umbrellas and more. This assortment will be Available in the online store Lidl, with a selection of products also available in the 700 Lidl stores in Spain. To these products are added a wide range of More than 450 plants and flowers both exterior such as Hortensia, Geranio and Primula as of Interior such as Yucca, Sansevieria, Orquídea and Monstera, all of them available from 0.99 euros in Lidl’s physical stores.
With this complete offer, Lidl not only facilitates access to plants, as well as decoration and gardening products, but also promotes the creation of green spaces that provide well -being and balance. Social and therapeutic gardening thus becomes an accessible experience for all, allowing Transform any corner of house or garden into an oasis of calm and beauty. Caring for plants not only beautifies the environment, but also helps reduce stress, stimulate creativity and foster healthy habitssuch as food cultivation. In addition, the landscaping and garden design, combining natural elements with decorative structures, also contributes to generating harmonic environments that invite rest, well -being and disconnection of daily hustle.
According to the Household Projection 2024-2039 of the National Statistics Institute (INE)during this period in the country smaller households will grow (made up of one or two people) and, to a lesser extent, those of three people, while those of four people or more will experience a reduction. Aware of this situation, Lidl presents an assortment that adapts to the needs of any type of homefrom larger houses with garden to those smaller and in urban environments. An assortment that also offers a Excellent value for money And designed to respond to the need to create green spaces of peace and harmony either in the garden, the terrace, or in a corner inside the house.
The presentation of the new Lidl garden assortment has taken place this morning in Majadahonda by the concept of the concept “Give your home and your garden life”where Lidl has made a Practical Workshop for Creation of Green Spaces and has also put into practice a Social and therapeutic gardening activity for an improvement in physical, mental and emotional health. This act has had the participation of the person responsible for the category of plants and flowers of Lidl Spain, Esther Domínguez; The horticultural therapist Eva Creus and the landscapeist Fernando Nájera.
The new Lidl garden collection invites consumers to create their own green refuge for peace and well -being by offering All essentials To decorate and give life to the garden, terrace, balcony or an empty corner inside the housethrough current and affordable proposals for all pockets.
In the words of the Horticultural Therapist, Eva Creus: ”Social and therapeutic gardening is a trend that has become popular thanks to the benefits it generates, such as improving mood, reducing stress, promoting physical activity outdoors, favoring sensory stimulation, developing creativity, and promoting contact with nature. In addition, having an urban garden at home strengthens the sense of achievement that is experienced by cultivating your own food, at the same time favoring healthy and organic eating“
In that sense, Lidl has a wide assortment of products to create urban orchards and mini greenhouses in all phases that this entails as cultivation tables, seedbeds and aromatic plants such as lavender, basil, rosemary and thyme either Horticultural plants such as eggplant, tomato and pepper; as well as organic substrates and fertilizers for organic farming and all kinds of Ornamental plants. In addition, Lidl also offers a wide seed fan.
According to the head of plants and flowers of Lidl Spain, Esther Domínguez: “We are breaking the myth that buying flowers and plants is equivalent to acquiring a luxury item. For us it is important to introduce our customers in the world of gardening so that they enjoy nature in any space they have in their home, creating their small garden either outside or inside their homes. In Lidl we are firmly betting on this category, facilitating quality plants of quality for a very accessible price.”
According to Eva Creus, it is estimated that we spend about 90% of our life in interior spaces. Therefore, creating Green Welfare Spaces in our homes with plants and flowers is essential. In this sense, Lidl offers all types of interior and exterior plants, throughout the year, From prices as economical as 0.99 eurosboth for plant lovers and for those who look for easy options to take care of themselves in the world of gardening. In addition, the company also offers A wide assortment of Ramos for special occasions such as Valentine’s Day or Mother’s Day.
Among the main supermarket chains in Spain, Lidl is one of the few that markets plants and flowers, facilitating the consumer the acquisition of plants while the weekly purchase is made. In addition, more than 40% of the plants and flowers that Lidl acquires come from National Supplierswho also supply gardening centers
Parkside tools for garden care
To facilitate garden care, Lidl also offers through your own brand Parkside a wide assortment of tools such as mower and Costaierras, Hydrolympic, Irrigation sets, rechargeable tools, branch crushers and Sacks for plantingamong others, both in physical stores and on their website. It is thanks to this, according to data from Euromonitor International, Parkside is already the best -selling DIY/DIY brand in Europethanks to its offer of fast and easy -to -use tools, suitable for lovers of DIY of all levels.
Additionally, Parkside also includes a range of garden products under the name of Eco Line manufactured with More than 55% of materials from packaging waste.
The online channel, key to garden and decoration products
According to data from the study “Online purchases in Spain edition 2024” of the National Observatory of Technology and Society, 48.5% of Internet users seek online information on furniture purchases, home accessories or garden productsbeing the price the main information they want to obtain when informing about a product (83.5% of users).
Lidl is aware of the importance of offering a complete assortment on its website to respond to the needs of its customers. Therefore, for this year the company has reinforced its web offer with more than 200 new products compared to 2024, an assortment that includes All types of essential and garden essentialavailable in a few clicks through your online store and with a quick and simple purchase experience.
Eva Creus and Fernando Nájera practical tips
With the assortment of Lidl garden products, customers can achieve harmonious, aesthetic and functional environments. In the words of recognized landscape Fernando Nájera: “A space has to respond to the use for which it has been designed, without it it will not work properly. Thus, through landscaping, we seek that these environments transmit peace and calm with contact with elements that connect us with nature and move us away from worldly concerns.”
To create natural spaces with plants that generate peace and well -being, the landscaper Fernando Nájera recommends:
- Analyze e Identify the use in advance We are going to give the space. You can create a space to sunbathe with folding lidl wood locks (139.99 euros), an area to enjoy family time with the Grillmeister coal barbecue (79.99 euros) or a relaxation atmosphere to read or enjoy nature with the Garden Wooden Bank with cushions (99.99 euros), and complement it with exterior plants such as The azalea (5.99 euros) or Hortensia (From 6.99 euros).
- Detect what elements we have, which are left over and how many do we need to create a harmonious space, but at the same time functional, using elements such as High maceter games and lidl plans (34.99 euros) next to plants like The bromelia (4.99 euros) or Alocasia (5.99 euros).
- Recognize the style with which we identify the most and conceive based on this the details and nuances. To contribute the final touches you can use the Lidl enameled ceramic vases (4.99 euros) and Tulipanes bouquets (2.49 euros).
For the creation of an urban garden with which to implement social and therapeutic gardening, the Eva Creus Horticultural Therapist recommend following these steps:
- Prioritize well -being and enjoyment, more than harvest. The garden must adapt to your time, without generating stress. APPOJE IN EASY USE LIDL TOOLS LIKE THE cultivation tables of 20 liters (14.99 euros), Seeds sets (4.99 euros) and sets of Maceteros for aromatic plants (4.99 euros).
- Start with few plants and easy to take care of To learn about your needs. Lidl has perfect aromatic plants to create your first urban garden as Romero and thyme (1.99 euros), as well as horticultural plants such as pepper, eggplant and tomato (0.99 euros).
- Prioritize the optimal conditions of plants About fashions. A garden must be sustainable and respectful of the environment. Use the Lidl organic substrates available in 20 -liter formats (2.99 euros) and 50 liters (5.99 euros), allocated to the Organic Agriculture Already all kinds of ornamental plants and garden.
- Interspersed vegetables and flowers, as Lidl’s tagetes (0.99 euros) and lavender varieties (From 2.99 euros), since in addition to helping to control pests and ensure the visit of pollinators, in many cases, they are edible.
Lidl’s commitment to Spain
From his responsibility as a great company, Lidl works more than ever to strengthen his commitment to Spain and contribute decisively to the economic and social development of the country. In this sense, the company continues to generate shared value throughout the territory through the opening of new logistics stores and platforms, the creation of stable and quality employment, and the purchase of national product – impulse and internationalizing the businesses of its suppliers. All this being close to vulnerable groups with projects that improve their lives and without giving up sustainability as a key factor in all its activity, to always offer the best value for money to its customers.
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