Anas Laghrari has more and more to say in the projects of Florentino Perez. The young banker, one of the minds behind the initiative of a new football tournament in Europe, has done the rest by financing personally, with the help of his wife, a capital contribution of 250,000 euros which has made it possible to solve a possible situation of imbalance patrimonial in the promoter of the Super League, A22 Sports Management. A project that begins to divide some waters within the white dome, as the frustrated payment of a bonus from the Paris Saint Germain to Kylian Mbappé in the summer of 2023 –as the French team expected to facilitate their arrival then-, or the expansion of the Bernabéu in Concha Espina and its financing, as well as the appointment of the CEO of infrastructure.
The new front that is looming inside the club, with Laghrari on one side and on the other a hard core that would be embodied by directors of the old school as Jose Angel Sanchez (JAS), goes through the future application of the statutory reform that Florentino Pérez plans to announce at the delegates’ assembly in November (at the latest). This maneuver would lead to a new scenein which the merengues partners could eventually become shareholders and/or owners in a more accentuated way. In other words, it would open the possibility of entry in the future to large private investors without, in principle, one of them ever being able to take over the majority of the club. In Concha Espina, there are those who are already planning a value of around 8,000 million euros. All of this, against the background of a succession roadmap for the president and a small print in which each side has conflicting positions in different directions, sources close to the white board say. Vozpópuli.
Laghrari has, in short, acquired Florentino’s trust to carry out Real Madrid’s latest major projects.
The asset reorganization would mark a before and after in the history of Madrid and its management by the partners, among whom it is possible to include the former manager of social networks and then of Madrid projects and now wife of Laghrari, the retail businesswoman. Ez Zahra Lahbabi whom the banker met in his beginnings at Société Generale. The Moroccan, who came to Florentino as a child through his father, also a builder, has demonstrated a great ability to attract investors and find solutions in the capital market without ever losing sight of the long term. Thus he has come to emerge, in short, as one of the main drivers of the corporate transformation that the white president has ended up entrusting to the consulting firm. Key Capital Partners.
Perhaps to avoid hypothetical conflicts of interest in the future, the truth is that Laghrari reached cease executive functions at Key Capital to focus on his own consulting firm with his wife. Through Anel Capital, he has finished assuming the leadership of the Super League that Florentino aims to launch in 2025 or 2026. A bet that is shaky, as it is beginning to creep in from other sectors of Real Madrid itself, but that continues to form one of the hallmarks of the legacy that the also president of the construction company ACS intends to leave in Concha Espina.
A struggle for direction after Florentino
In short, there are many fronts that Laghrari has opened around Florentino and the future of Madrid at his young age. A circumstance that has earned him some enemies, eventually annoyed by having to go through the traffic that the ambitious proposals lead to. of a man just entered his 40’s like the president’s guru. Without going any further, the same general director of the club, a historic bishop of Pérez like JAS, will be the one who must give a statement in court next week in the case of alleged environmental crime due to the noise from the concerts that were held at the Bernabéu. . A front that threatens a hole at least 500 million euros in the business plan around the stadium.
Even before the agreement with Legends and Sixth Street, a part of the club believes that the best thing would have been to promote a Bernabéu bis in Valdebebas, where Madrid has almost one hundred hectares of unexploited buildable meters.
Even before the agreement with Legends and Sixth Street – mediated by Laghrari – there has been a part of the club that believed that the best thing would have been to promote a new Bernabeu in Valdebebaswhere Madrid would not have the potential of the center of the capital so within its reach, but it would have space and neighborhood margin, with almost one hundred hectares of unexploited buildable meters. But that fight already had a winner, just like the position around the Super League. Next week, Bernd Reichartthe CEO who reports to Laghrari, has the mission of relaunch the project from Munich in Germany, within the framework of a forum that will bring together large media entrepreneurs and investors from the most populous country in Europe.
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