He Real Betis Balompié and his new sponsor, REVELhave surprised their followers with a fun and innovative campaign on social networks. The green and white forward Cedrick Bakambu becomes the protagonist of a video in which he pays tribute to the popular 90s series, HeFresh Prince of Bel-Airplaying the unforgettable character of Will Smith.
Thus, the campaign ‘The Prince of REVEL-Air’ arises as part of the recent sponsorship agreement between the green and white club and the vehicle rental company REVEL, which will last until June 2027. The campaign seeks to give visibility to this new collaboration in a fun way that is close to the fans.
The audiovisual piece, which is now available on the official social networks of Real Betis and REVEL, has the special participation of sports journalist Julio Maldonado, better known to everyone as maldini. In the video, Bakambu performs an adaptation of the iconic song from the series, giving it a personal touch linked to the world of football, the Betic team and its new sponsor.
This creative video has not only generated a stir among fans, but has served to make official the announcement of REVEL as the new sponsor of the green and white club. With this collaboration, both brands seek to connect in an innovative way with their audience, generating impact and enthusiasm in the green and white community.
In this way, REVEL joins the extensive list of Real Betis sponsors, which has 234 companies. For its part, the club incorporates a new brand that shares its vision and values, especially with regard to its commitment to environmental protection.
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