Stelvio and Giulia drive the business of Alfa Romeo on the Italian market. In terms of segment, the one who does best between the two Biscione models is Stelvio: 2,821 units of the D-SUV registered in the first five months of this year, for a segment share above 10%. But the Arese brand’s sedan isn’t doing too badly either: in this case the segment share is lower, equal to 3.5%, but still growing compared to last year, by +1.2%.
Stelvio and Giulia growing
The largest increase in sales of both models was recorded in private channel, where Stelvio and Giulia grew by 25% and 14% respectively in the comparison of the first five months with the same period last year. From this point of view, Alfa Romeo itself says, an important contribution came from both the versions Four-leaf clover of the two cars and from the special series Italian tribute.
Alfa Romeo sales
In view of the coming months, the Biscione car manufacturer is convinced that it can increasingly improve these numbers, thanks above all to the state incentives to which the advantages of the promotion are added “We value made in Italy” by Stellantis. Special mention for the latter: it is an extra support of up to 1,500 euros made available by Alfa Romeo for the purchase of the two models produced in Cassino, which also represents a concrete contribution to production of the brand’s models in Italian factories.
Incentives and more
“I am very satisfied with the performances of Giulia and Stelvio recorded this year to date, two models that continue to give visceral emotions to our customers – commented Raffaele Russo, Country Manager of Alfa Romeo in Italy – I am certain that these business results are destined to improve further thanks also to the initiative ‘We give value to Made in Italy’. And I am equally sure that a significant contribution to the growth of the brand will come from new Alfa Romeo Junior, whose range has just been enriched with the new Hybrid and Electric entry versions. For the results of May and for future ones, therefore, I would like to thank our Dealers and our Customers who, more and more every day, are giving full trust to the brand”.
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