30 years ago Magic left us
As part of a press conference attended by the Brazilian Ambassador to Italy Renato Mosca, the President of the Mauto – National Automobile Museum Benedetto Camerana, the curator Carlo Cavicchi and the CEO of Senna Brands Bianca Senna, the the great exhibition 'Ayrton Senna Forever' which will open to the public from Wednesday 24 April to Sunday 13 October 2024 in the spaces of the Mauto – National Automobile Museum in Turin.
TO thirty years after the tragic accident in which Ayrton Senna lost his life, the Brazilian Embassy in Rome hosts the presentation event of a unique exhibition, which tells the sporting epic and the human story of a Brazilian champion much loved in Italy, whose successes on the track have won the hearts of millions of fans and made him an unforgettable icon.
The event occurs in 150th anniversary of Italian immigration to Brazil and symbolically establishes a further point of convergence between the two countries, historically permeated by each other's culture.
Renato Mosca de SouzaAmbassador of Brazil to Italy, declares: “Ayrton Senna was more than a Formula 1 idol. He was a model of excellence, perseverance and integrity, qualities that were reflected in his career successes. At the crowning moment of his career, Senna won admirers not only in Italy, but in various countries, contributing significantly to the popularization of this sport on a global scale. A three-time Formula 1 champion, Senna dreamed of a country where everyone had the opportunity to succeed in whatever they wanted. His legacy in sport and his personal commitment to the development of Brazil – especially in the areas of education and sport – remain alive and will not be forgotten.”
“And thirty years have already passed. – declares Benedetto Camerana, President of Mauto – National Automobile Museum – but the myth of Ayrton Senna is increasingly alive. We bring it back among us with a broad-vision monographic rereading curated by Carlo Cavicchi: the exhibition, the text, the talks. 'Ayrton Senna Forever' is an exciting and rigorous narrative programme, which projects onto the Mauto the story and events of Ayrton Senna, the great Brazilian, extraordinary and unattainable figure, exceptional driver and popular and media phenomenon, who became timeless especially after his tragic end , which transfigured him into the epic icon of himself, projecting him into the firmament of the great stars of our era.”
Thirty years after disappearance of the Brazilian pilotthe exhibition 'Ayrton Senna Forever' paints the portrait of a figure deeply loved by the general public. From his first experiences on karts to Formula 1 single-seaters, the story of Ayrton Senna comes to life in the spaces of the Mauto – National Automobile Museum, returned to the public as an automotive champion and human being who was able to leave his mark on the imagination of an era.
“They have been eight intense months of work – tells Carlo Cavicchicurator of the exhibition – but I believe the final result can give visitors to the exhibition a truly exhaustive and engaging memory of the great Brazilian ace. He, always demanding and fussy, would have wanted it that way, and it was the goal we sought from the beginning.”
On the occasion of the press conference, the courtyard of the Brazilian Embassy in Rome hosts – from 11 to 12 April – the showcar of the 1988 McLaren Honda MP4 /4. Undisputed queen of the 1988 Formula 1 season with fifteen victories out of sixteen races, the McLaren Honda MP4 /4 accompanied Ayrton Senna towards his first world title in Suzuka.
“Brazil and Italy have in common respect and admiration for Ayrton and the legacy he built. The unprecedented exhibition at MAUTO encourages us to remember his journey on and off the track, which still inspires us all today“, he claims Bianca SennaCEO of Senna Brands and nephew of the driver. “Displaying a collection of personal items, equipment and cars is a way that we at Senna Brands and the family have found to give back some of that affection to the fans”he concludes.
#Mauto #ready #39Ayrton #Senna #Forever39
