In an answer that may sound somewhat strange, but which makes absolutely sense when read in its particular context, Microsoft recently reported that i Activision Blizzard games in truth they have not nothing unique and essential.
The claim in question, which may sound bizarre when you think that Microsoft is about to spend nearly $ 70 billion to acquire Activision Blizzard, makes absolutely sense in the context in which it was reported, namely the need to prove that such acquisition. it would not harm the competitioncreating a monopoly.
The consideration is found in documents sent by Microsoft to the competition regulator in New Zealand, namely theantitrust local that is investigating, along with that of various other countries, on the colossal operation attempted by the Redmond house.
The concept is to try to demonstrate to the competent bodies that this acquisition will not lead to imbalances in the market structure, avoiding the danger of a monopoly.
The meaning of the speech is therefore to demonstrate how the videogame market remains a lively environment even after such an acquisition, with competitors able to easily to compete between them. To demonstrate this, we need to point out that the acquisition of Activision Blizzard does not take away from others some important products that are unmatched in the world, even if it may sound strange from the company that is trying to buy it from a hallucinating price.
“Most of the games are developed and published by other companies, such as Sony, Nintendo, EA and Take Two,” the documents read, “Specifically, when it comes to Activision Blizzard games, there is nothing unique about the games. video games developed and published by the company, “Microsoft reports”There are no essential titles for rival distributors on PC and consoles who can justify fears of anti-competitive conduct “.
While this may seem like a direct response to Sony’s concerns that Call of Duty is unrivaled and it is therefore necessary to avoid its acquisition, the latter appears to have been sent to Sony to the Brazilian antitrust, while Microsoft’s claims are have been sent to the New Zealand one, so it does not seem to be a sort of “question and answer” between the two companies, even if clearly the general context is always the same.
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