TCL has introduced innovations in home entertainment, mobile technology and smart living, with new Mini LED TVs that are not just about panel size.
TCL unveiled its latest product lineup at IFA 2024, underlining its ongoing commitment to innovation. The event, hosted at Messe Berlin, offered visitors a glimpse of TCL’s latest technology.
Carlos Li, CEO of TCL EUBG, opened the keynote by highlighting TCL’s growth in the European market and the brand’s future vision. He emphasized the company’s continued commitment to providing quality solutions, improving user experience, and promoting sustainability. Here is a summary of the key announcements.
NXTFRAME TVs and new record-breaking Mini LEDs
TCL has unveiled its flagship X11H QD-Mini LED TV series and the innovative TCL NXTFRAME TV, both featuring audio by Bang & Olufsen. The X11H QD-Mini LED TV series are TCL’s most advanced models, offering an unparalleled large-format home cinema experience, thanks to the latest developments in QD-Mini LED technology: specifications include a peak brightness of up to 6500 cd/m2, over 14,000 local dimming zones and audio by Bang & Olufsen. TCL has so far shown 98- and 85-inch models, but has given an estimate for sales in stores.
The NXTFRAME range TVs stand out as the central element of the new TCL range. This model aims to transform living spaces into immersive art galleries. The NXTFRAME TV is not just a television: it is a piece of design that integrates perfectly into the home environment. The screen is opaque but has excellent image rendering; it can also aspire to be a gaming TV, given that the panel has a refresh rate of up to 144Hz. Among the accessories, a stand with wheels that recalls a painter’s easel and interchangeable frames with magnetic attachment stand stand out. The NXFRAME series will arrive in Italy in October, at a price starting from €899 for the basic 55″ model. We don’t have the complete price list, but the 65″ model with integrated soundbar and “picture easel” style stand should cost €1500.
Finally, the QD-Mini LED C765 Series is designed to elevate home entertainment with a combination of sixth-generation Mini LED technology and QLED PRO panel. The TVs in this series have a 144Hz refresh rate, 240Hz Game Accelerator function in Full HD and support for HDR10+ and Dolby Vision IQ, as well as a quality audio compartment with Onkyo’s signature, integrated subwoofer and Dolby Atmos support. It also integrates Google TV with hands-free Google Assistant voice controls. The C765 series is coming out in October, with the following list prices:
- TCL C765 55″: 999€
- TCL C765 65″: 1199€
- TCL C765 75″: €1699
- TCL C765 85″: €2299
- TCL C765 98″: €3599
The other announcements
As we reported a few days ago, TCL has also unveiled the series NXTPAPER 50which highlights visual health and the integration of artificial intelligence. This innovative range is equipped with NXTPAPER 3.0 technology, which offers a screen optimized for prolonged viewing without straining the eyes, complete with a dedicated button that transforms the smartphone into a Kindle with one click.
As for home living, TCL has announced the cFreshIN 3.0 air conditioner and Free Built-In and Combi refrigerators. The FreshIN 3.0 air conditioner is equipped with advanced air filtration systems and A+++ energy efficiency, actively capable of bringing in fresh air from outside, optimizing indoor air quality for health and comfort.
TCL Free Built-In and Combi refrigerators are designed to fit seamlessly into any kitchen layout, offering customizable storage solutions and advanced cooling technologies that keep food fresh for longer. The T-Fresh sterilization technology integrated into these models promises to eliminate 99.99% of bacteria, ensuring a safer food storage environment.
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