The arrival of Broncano revolutionized the audiences and it seemed that ‘La Revuelta’ could be a program that would raise the usual average on public television, but that has hardly been the case. While it is true that La 1 has managed to surpass Telecinco and snatch second position from it a few months ago thanks to Broncano and sports, the truth is that its screen share this month, 10.2% according to data from Barlovento Comunicación, It is only 0.2% higher than that of November last month (10%). Antena 3 remains unbeatable with a 12.6% screen share while Telecinco is in third position with 9.3%, marking the worst November in its history and less than one point behind regional television stations, which are in fourth position and are getting closer and closer to the Mediaset chain.
This month Telecinco had a great asset such as ‘Big Brother’, but even though it is the most watched reality show in terms of share, 16%, the rest of the programming has not helped it boost its average, marking the worst November and quarter in its history, as well as its worst month in history. Although La 1 has managed to snatch the second position, which for a few months was somewhat close, the public television average has barely grown with the arrival of Broncano. And the rest of the chain’s formats have not achieved great results. Its main new bets such as ‘La bien cantá’, which made a 6.7% share according to data from Dos 30′, have not boosted TVE. ‘Masterchef celebrity’ has also helped the average, achieving 13.9%.
The success of Antena 3 thanks to ‘Pasapalabra’, ‘Open Kitchen with Karlos Arguiñano’, ‘The Roulette of Luck’ and ‘Dreams of Freedom’ have once again given it victory in a complicated month, since the open war between Broncano y Motos could have affected the audience, but the truth is that it has not. So, ‘El Hormiguero’ is the most watched of the month with 2,065,000 viewers on average. In the war between Sonsoles and Ana Rosa, Antena 3 has also won, which is ahead of TardeAR and leading its slot. However, the key elements of the Atresmedia network’s audience are the news. Antena 3’s news programs continue to be the most watched for 4 years and 11 consecutive months with an average audience of 2,047,000 and a share of 18.8%. It is followed by La 1, with 1,259,000 average audience and 11.6% share. It is behind Telecinco with 1,079,000 average audience and 9.9% share.
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