None of the big internet giants wants to be left behind in the development of artificial intelligence (AI). Amazon is about to make the official announcement of its own ChatGPT, which will be called Olympus. According to the media’The Information‘, the Seattle-based firm will do so in just a few days; specifically, during the next Amazon Web Service event re:Invent, which will begin on Monday, December 2.
According to the leaks, the AI of the online commerce company will be multimodal, this implies that it will be able to process, in addition to text, images and videos. Precisely, its ability to create or edit video would be one of its great strengths. Something that would differentiate Olympus from the competition. It should be remembered that both Google and OpenAI They are working to launch tools of this kind, but at the moment they are still not available to the majority of users.
As he recently pointed out ‘Business Insider‘, Olympus could serve, among other things, so that users could easily locate scenes in videos. For example, users could use it to find a specific moment in a sports match.
With the launch of its AI, Amazon should be less dependent on the advances in technology carried out by Anthropic, a startup in which the giant invested $8 billion a few months ago. It should be remembered that the next version of its virtual assistant Alexa is expected to be powered by this company’s technology. Or, at least, that’s what ‘Reuters’ pointed out at the end of last August. We will soon know if the company founded by Jeff Bezos ends up opting for Anthropic’s technology, based on its artificial intelligence tool Claude, or finally opting for Olympus.
Be that as it may, with this movement, Amazon is trying to regain ground in the generative artificial intelligence business with companies such as Google, Meta, Microsoft or Apple, which have already announced several of their own tools based on the use of this technology.
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