L’mobile app store Of Microsoft now has a launch period official: according to the statements of Sarah Bond, president of Xbox, the platform will make its debut on iOS and Android in July.
A few months after Phil Spencer’s words on the Xbox mobile store, Bond spoke during the Bloomberg Technology Summit about how this store will count on franchises such as Candry Crush Sagabut it could also include Minecraft right away.
It will also be about a web platform and not an applicationso that it is accessible on a greater number of devices and from a greater number of countries, regardless of support for the official Apple and Google stores.
“We will launch our mobile app store in July,” Sarah Bond said. “We will start by bringing our first party games to the catalogue, so you will see titles like Candy Crush Saga and Minecraft, but we will expand to third party products to be able to offer a cross-platform gaming experience.”
Moving target
It’s never been a secret that Microsoft wants expand into the mobile marketand indeed for many insiders the acquisition of Activision Blizzard had King, its assets and its great experience in the sector as its priority objective.
“We want to be able to offer Xbox and our and our third-party partners’ content on any screen that anyone wants to play in,” Spencer said in an interview with the Financial Times last year.
“We can’t do that on mobile today, but we want to build a world where that becomes possible.”
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