The brand Anther returned to the world stage presenting his new collection of light alloy wheels for the automotive sector. The return to the market of the historic Antera brand was possible thanks to a robust investment plan implemented by Gmp Groupa company from Bergamo, which acquired the brand, specializes in the design and production of alloy wheels at an international level.
Alloy wheels, Antera wheels 19”, 20″, 21″, 22″, 23″ and 24″
The new collection of Antera light alloy wheels includes five models distinct (A101, A103, A105, A107 and A303) with dimensions from 19”, 20″, 21″, 22″, 23″ and 24″ and seven sophisticated finishes to choose from. The protagonist model is theA303 HPE Forged 24″ with Piano Black Diamond finish, which combines elegance and robustness thanks to HPE Forged technology, guaranteeing resistance, lightness and precision in design. Other options include template A101The A103The A105 and the A107each available in various finishes.
Model A101 of Antera is ideal for exclusive cars, combining elegance with a touch of sportiness and aggressiveness. It is available in four finishes: Piano Black Diamond, Moon Gray Diamond, Piano Black And Stone Bronze. Model A103 by Antera presents precise lines which divide the wheel into distinct segments and is available in four finishes: Piano Black Diamond, Moon Gray Diamond, Piano Black And Silver Ice.
The A105 model, on the other hand, is characterized by bold and decisive shapes and is available in different finishes Piano Black Diamond, Moon Gray Diamond, Stone Bronze And Piano Black Champagne. Finally the model circle A107 it features refined details engraved in the aluminum and is available in different finishes Piano Black, Silver Ice, Stone Bronze and Satin Champagne.
Antera alloy wheels
The Antera brand is renowned globally for its innovative design and attention to detail. Founded in 1991 in Milan by Marco Muzzarelli, the company has created some of the most famous models in the automotive industry, such as the Type 109 three-spokewhich has received important international recognition, including the title of “Alloy Wheel Design of the Year 1994”.
The name “Antera”, composed of Latin words “Ante” (before) And “Aera” (era)reflects the brand vision of anticipate the times with authentic design masterpieces. Thanks to the use of cutting-edge technologies and a rigorous production philosophy, Antera's creations are testimony to timeless luxury, rooted in history and projected towards the future. Now GMP Group manages the entire industrial process to create prestigious products “in-house”. The wheels take shape in Fusion department with modern systems, followed by mechanical processing for quality finishes and an innovative painting system.
Roberto Baggio with Antera and GMP Group
GMP Group, a company with 20 years of experience in the design and production of light alloy wheels for the automotive sector, is based in the province of Bergamowith around 150 employees and a production area of over 16,000 m2. The company has recorded significant development, especially abroad, where it generates over 80% of its revenues, with an annual turnover of around 40 million euros and an operating margin close to 20%.
In 2023, GMP Group opened the share capital to the entry of Euler Capitalwhich acquired 51% of the group to support the growth of the company and in parallel Alfredo Altavilla He joined the board to bring his international experience in the automotive sector. The famous footballer Roberto Baggio instead he was chosen as a testimonial for the Antera brand, embodying the spirit “No Compromise” of the brand.
“Originally the vision of founder Marco Muzzarelli elevated the Antera brand to the altar of 'No Compromise' thinking – the words of Marco MancinPresident of GMP Group. A territory where dream and reality merge and aspiration becomes creation. This is how products of great prestige and value are born that cross time and space, to reach the dimension of the purest excellence. Today, with the same winning approach and an important five-year industrial plan, we are giving life to a new page in the history of Antera which will bring the brand back to the Olympus of light alloy wheel manufacturers”.
“We have always been innovators and visionaries in our sector and want to restore prestige to the brand through the development of innovative and identifying products and a concrete internationalization process – he declares Marco FinazziChief Commercial Officer. What will never change is our loyalty to the core values of the brand, which constitute its identity known throughout the world, and the determination to pursue our corporate vision, whatever challenges arise along the way. And we are certain that other companies in the group or partners will want to undertake a path of growth and development in their sectors together with us, always in the name of the 'No Compromise' philosophy, with which we want to challenge the status quo to offer unconventional and above all capable of anticipating the needs of an exclusive clientele”.
Photo of Antera circles
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