A week ago, WOWFC, the largest mixed martial arts (MMA) league in Spain, announced an ambitious plan to boost its exponential growth in 2025, which will include at least ten main (or numbered) events. A season that, as they assured, would begin in February with a numbered event in Bilbao and would continue on March 29 in Madrid. This Wednesday, in conversation with the media, the Madrid company reported that the four main evenings in the Spanish capital They will move from the Vistalegre Palace to the Madrid Arenaa venue with a capacity for 12,000 spectators. Furthermore, as ABC MMA has learned, the Bilbao Arena will be, a priori, the place to host the first event in Vizcaya.
Thus, the idea is to establish itself as a sort of ‘Spanish UFC’ in Europe. «Madrid will host four events with a first date on March 29, in a new, much larger venue that will allow you to experience an MMA evening like any spectator who attends an evening in the United States experiences, with a multitude of gastronomic options, entertainment and personalized experiences. Seville in April, Barcelona, Zaragoza, Alicante and the Canary Islands will receive WOW events, this time numbered. Each of these events will be available live on Movistar Plus+, with top-level production from TBS,” they reported from the Madrid company at the time.
Also, as a novelty, from WOW It seeks to end “exclusivities” in the contracts of the fighters who fight in the company, granting freedom to the athletes and seeking “that they always choose to fight in WOW.” Likewise, in a meeting with several company leaders, they indicated that they want to create stars, but above all, reward the martial environment. “Many children go to WOW with their parents,” they have pointed out as an example of seeking a healthy ecosystem where sport is above all else. At the moment, they are already working on the cards for the fights that will take place in the first quarter of 2024.
Changes in the management team
The new season, cataloged as WOW2025 by the company itself, will continue to be present, as reported, on Movistar Plus+, in addition to UFC Fight Pass, and presents “new additions to its management team in order to execute an ambitious strategic plan that makes “MMA in a prime-time sport.”
As already mentioned, the WOW executive team is expanding with new additions in the business and sports fields. As CFO the company has hired Pablo Pavon who brings with him 25 years of professional experience in large multinational companies such as Do&Co, Cuatrecasas or Atlas Copco. As a CRO, WOW incorporates David Martínez-Aldama who joins the sponsorship team after passing through Atlético de Madrid, Team Heretics, La Liga, Málaga CF or KPMG.
Furthermore, due to the entry of Ilia Topuria into the shareholding, her manager, Íñigo Pérez-TaberneroCEO in addition to the Señor Mono Production Company, has acquired the position of CPO (Chief Product Officer), while Arturo Guillen as CEO of WOW.
The main novelty here is the departure as CEO (Chief Executive Officer) of one of the partners and founders, David Balarezowho loses his executive functions. To a question from ABC MMA, the company indicated that “he continues to be a director” and that he will continue to have weight in the company as he is “an important shareholder.” For now, There is no word on who will take over that position in the future..
Regarding the news that this project entails next year, Movistar Plus+ will not only stick to the broadcast of the WOW evenings, but also to “the creation of its own editorial team that will have the objective of fulfilling an ambitious plan to create “Additional weekly content with interviews, reports, discussions and even fights behind closed doors for the Movistar Plus+ audience, allowing followers to immerse themselves in the lives and challenges of the fighters.”
#WOW #largest #MMA #league #Spain #hold #events #Madrid #Arena
