Mercadona It is one of the most widespread and busy supermarkets in Spain: the Valencian franchise, chaired by Juan Roigclosed the year 2024 with sales of 8.8 billion euros9% more than in the previous year, indicating the good health of the supermarket chain.
In that sense, Juan Roig himself explained the strategy that, since 2016, follows the company: a new efficient establishment model, known as ‘8’ store which allows Mercadona to maximize the efficiency of its establishments.
This is the 8 -store model that is implementing Mercadona
Like other large distribution companies with hundreds or thousands of premises throughout the country, Mercadona has adopted a policy for which outdated establishments are closed From an energy point of view, location or size, which are not profitable.
At the same time, the supermarket chain has begun to display this model of ‘store 8’: larger, broad and efficient establishments, that offer the consumer a greater amount of services and that focuses on optimizing the operation of the place for client’s comfort, a better service, and guaranteeing the effectiveness and efficiency of the establishment.
“They are double profitable”Juan Roig recently explained, who pointed out the size as one of the main factors to choose from the closure of an establishment. An example that Roig himself explained is the ‘ready to eat’ service, which is being implemented progressively in these establishments, with sufficient space to house it.
According to the media Five daysdated 2024 1,431 Mercadona establishments (85% of the total) had transformed to this modelAll the stores of the chain in Portugal are already born in this format, which will be extended to all the establishments of the franchise. The ultimate goal: maximize productivity, expedite service and improve the experience of buying users.
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