The anime industry has a golden age, the consumption of series has been brutal and because of this, the industry is growing intensely, so it seems that new companies would be willing to invest more in the studios and Warner Bros. is one of them, according to James Gibbons, president of the Asian headquarters.
Warner Bros. has produced great anime hits at its headquarters in Japan, among them stands out Record of Ragnarok, JoJo's Bizarre Adventure and the isekai that is about to be released Suicide Squad Isekai. And the producer commented that they had always had a production of five series per year, but given the new demand panorama, they are going to do more than double the supply:
“We have a Japanese anime studio, which has been producing five or ten anime series a year, for the last few years […]. [No obstante, ahora] “We have approved an expansion to bring that to more than ten series a year.”
In addition, Gibbons commented that they have very well defined their audience, young people between 18 and 30 years old are the main audience for anime titles and it should be noted that the Warner Bros. style already has a particular stamp. And this has led to positioning their series very highly when they come out. Let us remember that, both Record of Ragnarok as JoJo's Bizarre Adventure They are available in the Netflix catalog.
“There is a Japanese anime that comes from the original IP. But there are also anime that come from other places. And we've looked at our DC universe and said: 'Can we take these characters and reinvent them in the world of the anime world?', which is not easy because you have to do it the right way. You have to work with the right studios to make it happen and build your fan base“.
And yes, he obviously mentioned it referring to its upcoming premiere, which is Suicide Squad Isekai and that could unleash a lot of criticism or be like batman ninja. Let's see how much anime can come out of Japan's cultural base, in the meantime it is excellent news that more is going to be invested, Let's hope that the animators of Warner Bros. they do better than MAPPA.
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Warner Bros. and its commitment to Eastern content
Another of the spokespersons for Warner Bros. He commented that they are not only looking at anime, but also Korean drama series (dramas). and that the point of everything is to expand the content globally:
“We notice strong growth in the genre [anime], [así que queremos ir] increasing reach and relevance, [pero] not only for the Asian public, but [que tenemos como objetivo reposicionarlo] Worldwide”.
Below is what he said about the Korean series:
“[El contenido coreano es una categoría muy importante, una parte muy esencial de la transmisión en APAC y, cada vez más, en todo el mundo [..] but it is a mature market. So how we access this will be different compared to, for example, Chinese content, which is a much newer category. [El chino, actualmente, representa] a lower percentage of consumption in APAC at this time. But in certain markets it is growing quite quickly.”
So, rather, it must be said that Warner Bros. goes with everything.
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