Volvo’s electric future also passes from Middle East. The Swedish carmaker has decided to implement a series of important initiatives, which include the expansion of the network of existing partners, the opening of a brand new regional spare parts distribution center and the creation of a superior purchasing experience. for customers in the region thank you at the opening of a prestigious Volvo Studio in Dubai, in the United Arab Emirates. In addition, Volvo has decided to launch the first all-electric model, the XC40 Recharge, in the Gulf Cooperation Council countries.
Electric, online and growth: these are the three fundamental pillars of Volvo’s strategy that the Swedish car manufacturer has decided to export to the Middle East as well. Also for this reason, the brand has promised that it will promote the Recharge range of exclusively electrified and rechargeable products in selected markets, and will continue to invest heavily in online sales channels, reducing the complexity of its product offering and introducing transparent pricing schemes. Furthermore, as mentioned, a new Volvo Studio will be inaugurated in Dubai, a prestigious space dedicated to direct sales which is also the first of its kind to be located in a shopping center and the second ever in the Middle East. In fact, remember that a Volvo Studio is already present in Kuwait.
“So that our brand can allow us to achieve our growth ambitions, we need world-class, forward-thinking partners who can offer customers a quality experience both online and at the dealership – commented Arek Nowinski, head of EMEA at Volvo – We are delighted to work with new retail partners in the Gulf Countries (GCC) who are aligned with our vision of offering a seamless online car shopping experience in one of the markets. which is changing more rapidly in the enlarged area that includes Europe, the Middle East and Africa “.
#Volvo #electric #future #passes #Middle #East #FormulaPassionit