Russians were shown breakfast for 72 thousand rubles in the capital’s Beluga restaurant
72 thousand rubles – this is how much visitors to the capital’s Beluga restaurant will have to pay for the most expensive breakfast in Russia. This news outraged Russians, who considered the cost of the position to be unreasonably high. Following a barrage of criticism, journalist Sasha Sulim added a list of luxurious brunches in Russian establishments, exciting readers in a new circle. Lenta.ru looked into what breakfasts actually look like at the price of the average salary in Russia and what their price is made up of.
The most expensive breakfast in Russia costs 72 thousand rubles
At the beginning of October, Russians were shown the most expensive restaurant item in the country – Barge Haul’s Breakfast for 72 thousand rubles.
85 017
rubles
in 2024 was the average salary in Russia
The sumptuous breakfast served at the Beluga restaurant in Moscow included a kilo of sturgeon caviar, a liter of vodka, potatoes with dill and butter and pickled porcini mushrooms. In addition, the item includes lightly salted cucumbers, eggs with mayonnaise, sliced loaf, brown bread, canned food, pie, pancakes and sprat.
This set is brought to guests on a wooden tray, in the center of which caviar is placed in a thick glass bowl. Nearby there are several cans of snacks and a couple of plates in which potatoes and boiled eggs and peas are placed. Sliced bread and pickles are placed in the numerous recesses of the tray and all this is served with alcohol. “The pleasure is quite affordable,” the menu states, as tells crime journalist Sasha Sulim.
Journalist Sasha Sulim ranked the most expensive breakfasts in Russia
Sulim amounted to your list of metropolitan breakfasts at an impressive price. So, brunch (brunch – approx. “Tapes.ru”) “Metropol Ambassador” in the hotel of the same name, located in the center of Moscow, costs 14 thousand rubles per person.
The price includes a variety of dishes, unlimited high-end alcoholic drinks, live music, and a prize draw among guests.
At the same time, the Turandot restaurant offers Le Grand Brunch, which is valued at 16.9 thousand rubles per person. The program includes dishes of European and Asian cuisine from the chef and unlimited alcohol for five hours.
The selection ends with breakfast at Cafe Pushkin. The special menu ranges from affordable to impressive offerings. For example, the cost of rice porridge is 595 rubles. “But the highlight of the program is 30 grams of beluga caviar for 17,100 rubles,” writes Sulim ironically.
The Russians did not remain indifferent and reacted sharply to the prices and components of breakfast in the comments under the post. “Have a liter of vodka for breakfast? Well, why not”, “Vodka, sprat and potatoes – when dinner smoothly turned into breakfast…”, “It’s somehow poor. Where are the peacocks and waiters painted with antimony?”, “How much does it cost to just go in and smell this feast from afar?” – they were indignant.
The most expensive burger in the world cost almost half a million rubles
Despite public outrage, expensive dishes do not lose popularity all over the world from year to year. It is becoming increasingly difficult to surprise customers accustomed to luxury with tasteful delights – they want to get a wow effect.
Editors of The New York Times wrotethat, for example, in the USA in 2024 it will be fashionable to eat caviar from your hand. Gourmets put Place the delicacy on the back of the hand with a pearl spoon and lick it off with one movement of the tongue. This method was also tested by Russian representatives of the star industry, including TV presenter Ksenia Borodina.
For those who are difficult to surprise with special effects and presentation, came up with a popular and simple dish at the highest price. We are talking about The Golden Boy burger, which appeared on the menu of one of the restaurants in the Netherlands.
It included a Japanese wagyu beef and short rib cutlet, white truffle, king crab, beluga caviar and a saffron bun covered in gold leaf.
$
6000
the most expensive burger in the world costs
In Russia they offered luxury delivery and cooking at home for 10 million rubles
In Russia, in turn, they decided to keep up with global trends and introduced luxury delivery for gourmets. In September 2023, Muscovites could arrange for a special six-course set to be delivered by private flight, which included tartlets with Japanese tuna, crab meat and black caviar.
Within 48 hours after the order, a team of chefs with ingredients went to the specified address and cooked directly in the customer’s kitchen. The client then had to taste the food, served in collectible dishes, and pay for all the fun 10 million rubles.
Entrepreneur and co-founder of the GoldenEgg gastronomic app Farid Abiev explained that restaurateurs and art connoisseurs have set a high bar in the gastronomic sphere. For this reason, the consumer, spoiled by offers, is ready to pay exorbitant amounts of money to be surprised.
“People are willing to pay not just for delicious food, but for being part of something bigger. Russians will easily sacrifice buying something from clothes, but will go to a fashionable establishment to enjoy the show and get emotions,” he concluded.
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