Take-Two Interactive has announced the acquisition of Zynga, one of the largest publishers in the mobile market, for a figure of approximately 13 billion dollars. The process is expected to conclude in Take-Two’s first fiscal quarter, which is by the end of June.
For those who have not framed Zynga well, we are talking about the publisher of the FarmVille phenomenon, but also Harry Potter: Puzzles & Spells, Merge Dragons, CSR Racing, Toon Blast and many more, including the next Star Wars Hunters.
We are excited to announce our transaction with Zynga, which will significantly diversify our business and establish our position in the mobile market, the fastest growing segment of the interactive entertainment industry. This strategic combination brings together our world-class console and PC franchises with a diverse, industry-leading mobile publishing platform that has a rich history of innovation and creativity.
Zynga has a highly talented and experienced team, and we look forward to welcoming them to the Take-Two family in the coming months. By combining our complementary businesses and operating at a larger scale, we believe we will bring significant value to both sets of shareholders.
Take-Two CEO Strauss Zelnick continues by firing interesting numbers on the gains that the synergy between the two companies will bring to shareholders, starting with $ 100 million a year in the first two years and increasing over time. You can consult all the details on businesswire.
What will be the first franchises to be entrusted to Zynga? Come and leave your predictions on our Facebook group. Personally I would bet on some sportsman to begin with.
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