Startupit Amazon acquires Finnish software company – Many of the world’s best-known game series use Umbra’s 3D modeling

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The companies confirm the transaction but do not comment on the purchase price or other details.

American technology giant Amazon has acquired the Finnish software company Umbra. The companies confirm the transaction but do not comment on the purchase price or other details.

Umbra has one of the most advanced technologies in the world to manage giant 3D models in the cloud service as well. This has been especially important in computer games. In recent years, the importance of technology has expanded as part of a growing market for virtual reality (AR and VR technology) solutions.

“Amazon has worked with the Umbra team and seen with their own eyes their innovative technology. We are excited that Umbra’s creative team will join Amazon and continue working for our customers, ”an Amazon representative commented on the transaction to Helsingin Sanomat.

Umbran executives told about the deal on Thursday night at Linkedin when they switched to Amazon Robotics for a job briefing. Umbra’s Finnish team will continue as Amazon employees in Helsinki and Tampere. The company has 25 employees.

In 2019, Umbra’s turnover was EUR 1.7 million and it made a loss of approximately EUR 300,000. Its figures for last year are not yet public.

In 2015, Umbra raised EUR 3 million in growth funding from private equity investors. Its investors have been domestic Inventure and Lifeline Ventures as well as British Initial Capital.

The background of the founders of Umbra is Hybrid Graphics, which was sold to Nvidia in 2006.

Originally known specifically as a gaming technology company, Umbra helped model content in high-end video games such as the Call of Duty series, Witcher 3, and Destin.

Its newer technology uses, for example, map applications, simulation, and structural and architectural design to create detailed 3D models of real objects such as buildings and cities.

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