Sponsor Ferrari: a full-throttle 2024 with Peroni Nastro Azzurro

A 'full swing' 2024

From Aston Martin to Ferrari. All that was missing was the official announcement that arrived in the middle of the Italian night: Peroni Nastro Azzurro 0.0% and the Scuderia di Maranello have entered into a multi-year partnership. To celebrate the partnership and begin the elevated experiences to come, Peroni Nastro Azzurro 0.0% will unveil a series of limited edition products called Tifosi Nastro Azzurro 0.0% the first of which is an affectionate letter to the Scuderia Ferrari fans.

In honor of the partnership's inaugural year, 2,024 bottles of the Tifosi Nastro Azzurro 0.0% series were also produced, with each bottle individually numbered from 1 to 2,024. The bespoke bottles embrace the visual identities of both brands, marking the start of this new partnership. These bottles will then be sent to the Scuderia Ferrari Clubs spread across various parts of the world: Italy, United Kingdom, Ireland, USA, Canada, Singapore, Romania and Australia.

Frederic Vasseurteam principal of the Scuderia di Maranello, commented on this new partnership: “We are very pleased to announce the partnership between Scuderia Ferrari and Peroni Nastro Azzurro 0.0%. Having both brands visible in the top category of motorsport helps to ensure strong visibility for Italy on the world stage. Our two great companies have many values ​​in common, such as attention to detail and style, as well as the ability to combine tradition and innovation in their respective sectors. I look forward to starting our collaboration with Peroni Nastro Azzurro 0.0%, which I am sure will prove to be a great success for both parties“.

“We are incredibly proud to launch our new partnership with Ferrari today – the words of Paolo LanzarottiCEO Asahi Europe & International – Through this collaboration, we intend to continuously improve the experience of the fans who make this sport so special and embody passion and flair, fundamental factors for both Peroni Nastro Azzurro 0.0% and Ferrari. By launching our limited edition Tifosi Nastro Azzurro 0.0% bottles we are kicking off this partnership exactly as we intend to continue: with a celebration of the fans we want to collaborate with“.