Because the coach hasn’t called Balotelli
“Balotelli? We don’t have room to try new things. I chose Joao Pedro, instead of him, because he can also make the second striker and the attacking winger. The base is the one that won the Europeans, except Bernardeschi who is not very well and others since I could not call 40. I already have many like this and we will do our evaluations on who is not very well. Pay attention to North Macedoniait will not be a foregone conclusion “.
Not qualifying would be an economic disaster
Like this Roberto Mancini explains his choices on the eve of the first play-off to go to the world championships in Qatar 2022. In case of victory against old acquaintances Pandev and Elmas, the European champions will play the final of the playoffs away, against the winner of the challenge between Portugal and Turkey: however it goes, a very difficult challenge. Although Mancini insists that his goal is not only to go to the World Cup, but even to win it, everything is decided in a really tense 180 minutes, in which the national team also plays a huge economic loot: today the European champion team has a commercial value of about 90 million, which can rise well beyond 100 thanks to access to the tournament scheduled for the winter of next year. The missing 10 million would come thanks to the mere qualification, but the proceeds of the event can rise up to 45 million for those who will arrive to play the final scheduled in Lusail on 18 December 2022.
The thriving sponsorship market
The real deal, however, is represented by the commercial contracts: despite the lack of qualification for the world championships of Russia 2018the Italian national team continued to collect about 35 million a year from television rights, plus 22 from the commercial contract with Puma, which from January 2023 will be replaced by Adidas, under a contract of 30/35 million a year). Pierce qualification for Qatar 2022 it would be a tragic encore, after the historic flop of Gianpiero Ventura’s team, for the first time in half a century.
The effects on the national economy
With the Azzurri in the world championship, on the contrary, there is also a considerable induced: for each single game of the Azzurri, a turnover of approximately 5/6 million which falls on bars, restaurants and in general for companies that monetize the popularity of football. Not only a sporting problem, therefore, but also a strong one impact on the country’s GDP. A striking example of induced activities is the betting market, which on the occasion of the World Cup can reach almost 300 million bets, of which about 45 only on matches involving the Azzurri, with a benefit of one million for the Treasury.
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