Michelle Hunziker among the 100 “Wonder Women” of Italian entrepreneurship selected by Forbes with the Goovi brand: “Without the advice of my husband Tomaso Trussardi I would not have made it”
He’s out Forbes special July, directed by Alessandro Rossi, dedicated to 100 Wonder Women of Italy which were particularly distinguished in the business landscape national and international. In the list, among others, there is also a well-known face of the star system and television, that of the presenter Michelle Hunziker who, in an unusual guise, speaks across the board through an interview focused on his creature “Goovi”, a brand of make-up, cosmetics and supplements, all strictly natural, aimed at a predominantly female audience with – textually – “a wide range between 25 and 60 years”.
Founded in 2018, it is now a reality from over 10 million in turnover, strongly present on the domestic market but the goal is to expand to the rest of Europe, Germany and Austria first and foremost. Summarizing some passages, we read from his answers: “It had been flashing in my head for at least seven years. It tells about my lifestyle and I propose it to the people who follow me. The same audience that I have respected for 25 years, ever since I have been entertaining. The fact of bringing my “living” in their presence is very important. Goovi is very young even if in reality the idea has lived in me for some time. Then, one day, the group Artsana (which owns 75%), he prophetically believed in me and the idea was born. It is my new role, a new way of working that is giving me immense satisfaction, passionate me week after week. A fairytale that has become reality! ”.
But the queen of Strip the News ed All Together Now also ranges over the Covid e Double Defense, Foundation, the latter, for the protection of women that took shape in 2007 after the meeting with theHon. Giulia Bongiorno. On the pandemic, the secret of the Swiss anchorwoman is all to be found in resilience and optimism: “Real trauma. The recipe for overcoming them is self-love which translates into lightness, the only source that can save us from suffering. This is what I have been trying to convey for years with self-irony, because thanks to it many things that can seem extremely heavy lose their strength and you become stronger than them. I like to put a lot of pieces on the board, always have a goal and achieve it. Raising the bar of my personal challenges even if the absolute priority remains my daughters “.
And to the question if she gives advice to her husband Tomaso Trussardi she admits without hesitation that: “In this case it is the opposite. It is he who gives advice to me, because he is a man born, raised and lived in the midst of entrepreneurship from an early age. An exceptional husband who really stimulated me on this new venture of Goovi. If it had not been for Tomaso – extraordinary in giving me courage, in pushing me to believe in it and in encouraging myself – I probably would never have made it ”.