Colombian athletics is going through a good moment and this is confirmed by the results in the major international competitions.
In the U-20 World Cup in Cali, our country obtained three medals, in addition to having one more finalist, and in the past Tokyo 2020 Olympic Games two medals were added, in addition to a historic performance with the marathon runner Jeisson Suárez.
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However, many of these atelates were eager for more support from private companies and big brands. For this reason, since its arrival in Colombia, at the end of 2017 and the beginning of 2018, Asics wanted to bet on Colombian athletics.
In 2019 it began to sponsor some long-distance athletes and in this way began to consolidate what is now a dream come true, with the Asics Elite Team, Initially made up of six top-level athletes, who will run on the tracks and roads of the world, with the best sports implementation, in search of great results for Colombian athletics.
The group is headed by Jeisson Suárez, national marathon record holder (2:10:51) and who at the Tokyo Olympics became the best Latin American, with the best mark in history for Colombia in the greatest event in world sport ( 2:13:29), in addition to being the current champion of the Medellín Marathon and the Monumental Marathon of the Dominican Republic.
they will also be Franklin Tellez, recent bronze medalist in the South American Cross Country Championship and second in the Medellín Marathon; Nicolás Herrera, multiple champion of the Ascent to La Catedral, national runner-up in 5,000 and 10,000 meters, in addition to being the representative of Colombia in South American championships and the Bolivarian Games.
Also the ladies
The ladies are also part of this great project, which seeks to bring Colombian long-distance athletics to the top of the international arena, with an eye on the Olympic Games in Paris 2024 and Los Angeles 2028.
They will be represented by Leidy Romero, champion of the Women’s Race and other long-distance competitions in our country, in addition to competing for Colombia in South American championships and the Bolivarian Games, and the junior Estefanía Aristizábal, national sub-23 champion, national university champion and Pan-American runner-up in 5,000 and 10,000 meters.
The other young man on the team is Cristian Moreno, who at just 24 years old has excelled in competitions such as the Bogotá half marathon, in which he has won several times in the 10 km distance and also prevailed against the most experienced in the Rio Cali Race, In addition to being the representative of Colombia in South American championships, results that support him as the athlete with the greatest projection in national long-distance running.
“What we want with this group of athletes is that they live the Asics values and that they can be at the big events in search of the best results. The intention is to continue supporting the sport in Colombia and we hope that this group will grow for the benefit of Colombian athletes”, said José Guillermo Marín, marketing manager of Asics Colombia.
“I am very grateful to the brand for the support I have received. I ran with Asics at the Olympic Games in Tokyo, where this great brand is home. For now we are six but I am sure that this will motivate the new generations because this is the first step and what better way to do this presentation in the store, where it will undoubtedly become our point of concentration, since we are athletes from different cities”, Jason thanked.
With this group of athletes, the Japanese brand opens a new window for Colombian long-distance runners, who hope to be top-level protagonists in the main races on the national calendar and continue seeking to shine internationally.
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