Chiara Ferragni and Fedez (Lapresse)
Fedez is the most followed star on social media
Fedez unrivaled on social media among showbiz characters. The mapping of the famous characters of theSocial Vip Observatory of the digital reputation consulting firm Pubblico Delirio, now in its tenth year of activity, shows the rapper at the top of the 2021 overall ranking with his 18.3 million followers overall between Facebook, Twitter and Instagram.
Michele Morrone (Netflix star) surpasses Belen. Laura Pausini in the top-5 in the social media ranking
After him, the Netflix star Michele Morrone that thanks to 15.3 million followers of which 3.1 million new climbs up three positions, barely exceeding Belen Rodriguez (15.2 million), Laura Pausini (14.8 million), stable in fourth position, and the singer and actor of Violetta and Soy Luna Ruggero Pasquarelli (14.7 million), which drops to fifth. The quartet consisting of Emma Marrone (11.3 million), Diletta Leotta (10 million), Michelle Hunziker (9.2 million) e Alessia Marcuzzi (8.8 million) holds positions from 6 to 9. It enters the Top 10 in tenth place Elettra Lamborghini (8.6 million) which thus ships out of the ten Jovanotti (8.4 million).
Maneskin to conquer social media in their golden year
THE Måneskin, in the year of records, social media naturally conquer too. The Roman group that is captivating the world, after winning the Sanremo Festival, triumphed atEurovision Song Contest and the concert of Rolling Stones, finds itself at the end of 2021 with 7.5 million total followers on Facebook, Twitter and Instagram profiles, entering directly in fourteenth position. Boom in particular on Instagram, where the group has conquered 165 positions and ranked 7th (5.8 million). Even the personal profiles of the band members have made huge leaps: the frontman Damiano, 29th in the general ranking, on Instagram he climbed 196 positions, conquering 12th place (5 million followers, + 4.5 million). On the photographic social network the bassist Victoria (3.5 million, + 3.2 million) entered 19th position followed by drummer Ethan 42nd (1.9 million, + 1.8) and from guitarist Thomas 62nd (1.7 million, + 1.6). But the social media scenario is evolving and, for example, the evolution of Instagram is strong and moves between entertainment and information. ” Instagram shows once again this year that it is the social of news but it is no longer just the social of the image ” – he says Stefano Chiarazzo, founder of the Social Vip Observatory – ” In addition to following the lives of their favorites and discovering new talents and trends, old and new generations are increasingly accustomed to entertain themselves, get informed and form an opinion with their contents, behaviors and statements ”.
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