After the world’s first mobile phone for seniors and the award-winning smartphone emporiaSMART. 5, emporia launches an exciting new product on the market: theEmporiaTablet, developed and designed by the brand specifically for users over 65.
The EmporiaTABLET it completes a range of products dedicated to seniors, whose strength is ease of use and essential functions.
This new tablet stands out with a simple interface, large control panels, a crisp display and excellent value for money. In addition, emporia adds a functional and versatile accessory: a practical support particularly useful for video calls and which also acts as a charging station.
Demographic change, the loneliness of many elderly people, which has grown in recent months, the digital divide between young and old – these are the themes that drive the innovations of the Austrian technology leader. Over 65s are discovering the new digital world: they want to read the news online, watch videos and edit photos. They use email and are involved in the WhatsApp family group. They are on Facebook, discovering their next Internet journey, and love doing their banking from home. The generation over 65 is young again, and as such it requires cutting-edge devices.
Mauro Invernizzi, Chief Executive Officer of emporia Telecom Italia he claims:
“About 50 million people over 65 in Europe have neither a tablet nor a smartphone. Our goal is to accompany seniors on their path towards digital literacy with products that are suitable for their needs and that are intuitive and simple to use. With this launch, we wanted to reinvent the tablet concept, making it synonymous with ease of use. “
EmporiaTablet: a device with very specific purposes and uses
Like the emporia smartphones, the new tablet launched by the brand is the result of internal research conducted internationally: the knowledge and feedback of thousands of test participants held in Austria and in many other countries (including Germany, Switzerland, Belgium, Italy ) have been incorporated into the development of this new product, to offer a device capable of responding to the needs directly expressed by the final consumer.
Eveline Pupeter, CEO and founder of emporia Telecom, he claims:
“Ease of use, safety and state-of-the-art technology – this is what customers expect from emporia. And that’s what they get. “
80% of all tablets in the world are currently connected exclusively via WLAN. emporia instead has chosen to enable this tablet also to the LTE connection, for very specific reasons. Older people often do not have a WLAN at home or cannot connect to a WIFI network when they are traveling. Thanks to the presence of a SIM card slot, seniors who use emporiaTABLET can connect anywhere, also thanks to 4G VoLTE technology using WhatsApp at any time.
emporiaTABLET boasts a 10.1 inch display, Android 11 operating system, 5000 mAh battery and 4GB of RAM. In addition, it is an excellent ally for making video calls or taking photos thanks to the two 13 and 5 MP cameras.
The sales package includes a protective glass inside, a second support (one for wall mounting, one for the table), while among the additional accessories there is a book cover with integrated keyboard. This keyboard automatically connects to the tablet and is also powered by it. Finally, the 100-page printed user manual is also included in the package.
emporiaTABLET will be available on the Italian market starting from the beginning of December, at the recommended retail price of € 299.
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