On November 24th and 25th, the Brazil Communication Company (EBC) promotes the Meeting of the National Network of Public Communication (RNCP) for TV and Radio. This is the second edition of the event, which takes place in Brasília and will bring together around 60 institutions, including television and radio stations. The event provides the discussion of strategies to strengthen the RNCP, the exchange of experiences between the affiliates and debates on content, programming and support in terms of structure and technology.
The purpose of the meeting is to bring the EBC of its partners, present products from TV Brazil and of the National Radios and MEC, in addition to encouraging the transmission of local productions by broadcasters, resulting in the expansion of regional content that is broadcast throughout the country. The RNCP also makes it possible to increase not only the signal, but also the audience of its vehicles through federal programs of the Ministry of Communications, such as Digitaliza Brasil, and the extended range on FM.
to the president of EBC, Glen Valente, the event will enable the integration between participants with positive consequences for both the EBC as for television and radio stations. “The idea is to prioritize the alignment of several strategies with the affiliates, such as the consolidation of quality programming, integrating regional and national content, focusing on programs that meet the demands of the public.”
Glen Valente highlights that in 2022, with the cooperation of RNCP, the intention is to continue expanding the extended FM bands for radio transmission and sending the signal from TV Brazil to more capitals and municipalities.
Currently, the affiliation to the RNCP is signed through contracts and cooperation agreements in which the broadcasters undertake to broadcast the programming of the EBC and to participate in special coverage. On the other hand, the EBC assists broadcasters in channel granting processes, provides technical support, training and assignment of equipment.
By the year 2023, the EBC aims to reach each Brazilian capital with an affiliated radio and TV station. Currently, the network is present in all regions of the country with radio stations in 16 states and TV channels in 23.
For the general director, Roni Baksys, the approximation and exchange of experiences with partner stations are strategic for the EBC and for public broadcasting. “This moment is fundamental for the regionalization of the content of the EBC and for the expansion of the reach of our signal, guaranteeing even more audience for our vehicles and for the members of the National Public Communication Network”.
At the opening of the event, on November 24, the results of vehicles from the EBC, the balance of RNCP’s actions in 2020/2021 and the perspectives for 2022, the new multi-programmed channels, audience and partnership opportunities, the special summer programming schedule of the TV Brazil, the new radio programming schedule National and MEC and the communication plan and digital strategies for the RNCP.
The second day, November 25, will be dedicated to a segmented debate on radio and TV, when the affiliates will meet with their counterparts from across the country, to present projects, objectives and needs, as well as a debate on the structure, contents and strengthening of the National TV and Radio Public Communication Network. After the end of the event, participants will take a guided tour of the company’s headquarters, followed by meetings with the main representatives of the directors of the EBC.
See too
+ Horoscope: check today’s forecast for your sign
+ Video: Driver leaves Tesla car on autopilot and sleeps on SP highway
+ Food stamps: understand what changes with new rules for benefit
+ See which were the most stolen cars in SP in 2021
+ Expedition identifies giant squid responsible for ship wreck in 2011
+ Everything you need to know before buying a crockpot
+ Discovered in Armenia most eastern aqueduct of the Roman Empire
+ US Agency warns: never wash raw chicken meat
+ Passenger attacks and pulls out two stewardess teeth
+ Aloe gel in the drink: see the benefits
+ Lemon-squeezing trick becomes a craze on social media
+ Lake Superior: the best freshwater wave in the world?
#EBC #promotes #Meeting #National #Public #Communication #Network #ISTOÉ #DINHEIRO